Casey’s and NFL Player Launch Breakfast Pizza Campaign

Cooper DeJean helped declare Casey’s the ‘Official Pizza of Noon Kickoffs.’

September 04, 2025

Casey’s, alongside NFL player and Iowa native Cooper DeJean, is proclaiming its breakfast pizza the “Official Pizza of Noon Kickoffs,” according to a press release.

With 35 noon kickoffs scheduled in the first three weeks of the season and “tailgates now starting at 8 a.m. or earlier, Casey’s is giving fans a reason to rally in the morning,” the retailer said.

Casey’s is offering 40% off any size pizza every Saturday from September 6, until January 3, 2026, with the code SAVE40 online, in the app or in store.

"For some people, breakfast pizza might be a new tradition, but in Casey’s Country, it’s been a cult favorite for nearly 25 years,” said Tom Brennan, chief merchandising officer at Casey’s. “And now, we’re excited to bring that experience to more fans with 40% off any pizza, every Saturday during college football season."

“Let’s be real, if you want to win those early morning gamedays, you start with the MVP of tailgate foods: Casey’s breakfast pizza,” said DeJean. “Growing up in Iowa, a slice of Casey’s pizza was my favorite after-practice snack. Whether you’re headed to the stadium or rallying from home, it’s the No. 1 tailgate food worth getting up for.”

In other recent Casey’s pizza collab news, in May of this year, Casey’s partnered with celebrity chef Andrew Zimmern to bring back a customer-requested favorite for the summer, the LTO BBQ Brisket Pizza.

NACS Magazine interviewed Casey’s employee Andrew Cairl in the March 2025 issue feature “The Path to Becoming a Pizza Pioneer at Casey's.” Read more about Cairl and his pickle wrap-inspired pizza here.