Sharing growth-igniting data and insights is what the NACS State of the Industry Summit is all about!
Join us for two jam-packed days designed to help you understand the industry outlook and use it to your advantage. The NACS State of the Industry Summit is the only event that delivers insights—not just facts—on the latest financial, operational, categorical, regional market, and consumer trends in convenience.
- Get the first-look at the consumer, financial and operational data months before the SOI Report is released
- Benchmark your business against competitors in your region and across the country
- Get ahead of trends before they get ahead of you with the latest economic, consumer, convenience and adjacent channel trends that impact your business
- Identify the changes in shopper behavior that impact merchandising, dayparts and product discovery
- Retailers and industry experts share insights that will help you capitalize on trends, avoid pitfalls and optimize the performance of your business
- Unlock new thinking that will elevate the role your store(s) play in fulfilling shoppers needs and build bigger baskets
Leading fuel and convenience retailers and industry partners who want to make data driven decisions and know the value of using insights and benchmarking to improve their businesses. Retailers and their supplier partners know this event not only builds new connections and opportunities, but is the premier opportunity to upskill future leaders who can impact performance as they grow and develop their convenience and fuel industry knowledge.
See who's attending in 2025 (PDF)
- CEOs, Presidents, & Owners
- C-Suite Leaders and Decision Makers
- Key Staff Across Your Enterprise:
- Analytics/Data/Insights
- Category Management
- Finance
- Marketing
- Merchandising
- Operations
- Real Estate
With more than 50 years of convenience industry data, analysis and strategic insights behind it, NACS State of the Industry (SOI) Summit provides the data-powered answers you need to help set the course forward for your business. Each spring, we bring together top business speakers, industry experts, and top-performing c-store retailers to help break down the latest consumer, financial and operational data across the convenience channel—live from the stage.
Held over two fast-paced days, this year’s SOI Summit is the industry’s only event where convenience retailers gain access to the newest metrics—as well as industry trends, opportunities and ‘watch-outs’—in essential topic areas such as finance, labor, store operations, merchandising and motor fuels.
Show Bio...
Henry Armour is the president and CEO of NACS. He grew up working in his family’s retail businesses, Armour Oil Company, rising to the position of vice president and COO in 1977. In 1980, he joined The Standard Oil Company of Ohio, where he served as manager of development strategies. He later founded West Star Corporation, which grew to include 59 NOW! convenience stores, truck stops and quick-service restaurants in the Pacific Northwest until he sold the company in 2004. In 1988, Armour founded Epoch Corporation, which operated retail enterprises in California.
He became president and CEO of NACS in July 2005, having also served as the association’s chairman in 2002 and 2003. Armour earned a BA in economics from Stanford University, an MSc in economics from the London School of Economics, and an MBA and PhD in economics from Stanford University.
Show Bio...
Andrew joined Wawa in January 2016 and has held roles focused on identifying savings opportunities and driving greater efficiency, increasing productivity in Wawa’s stores, and developing Wawa’s long term corporate strategy. In Andrew’s current role, he is responsible for studying consumer behavior through research and customer data analysis, and leveraging those learnings to bring new customers in, energize existing customers, and enhance the customer experience.
Prior to joining Wawa, Andrew worked as a management consultant at Bain and Company in Chicago, where he focused his time across multiple industries, including foodservice and retail. Andrew earned an MBA from The Wharton School of Business at the University of Pennsylvania and earned his bachelor’s degree from Wharton as well. In his free time, Andrew enjoys exploring Philadelphia with his wife and three children, and playing tennis and ultimate frisbee.
Show Bio...
John Benson has nearly 20 years of experience working with convenience stores, restaurants, food manufacturers, and other multi-site consumer companies. John has a proven track record of driving organizations to increased value through revenue and growth strategy development, operations, and organizational development.
Show Bio...
Spencer serves as President of Matrix and Co-Head of the Downstream Energy & Convenience Retail Investment Banking Group (DER). As Co-Head of DER, he is responsible for new client development and managing all aspects of client transactions. He advises clients on company sales, corporate carve outs, capital raises, recapitalizations, special situations, valuations, strategic planning, and assisting clients with acquisitions of target companies. Since joining Matrix in 1998, Spencer has advised numerous companies of various sizes, with the majority of those being downstream energy companies involved in petroleum marketing and convenience retailing, quick service restaurants, wholesale fuels distribution, propane and heating oil distribution, lubricants distribution, and refined fuels and propane terminaling. Examples include: Carroll Independent Fuel Co.; CrossAmerica Partners, LP; Revere Gas, Inc.; Quarles Petroleum, Inc.; Dixie Gas & Oil; Freeman Gas; Global Partners, LP; SC Fuels; Pester Marketing Company; E.J. Pope and Sons, Inc.; Ports Petroleum Company, Inc. & Ports Investments, LLC; Tedeschi Food Shops, Inc.; and The Wills Group.
Spencer has advised many of the leading companies in the downstream energy industry. He has authored and contributed to a number of articles on the topics of mergers and acquisitions, access to capital, strategic planning and valuations. He is a member of the Society of Independent Gasoline Marketers of America (SIGMA), the National Association of Convenience Stores (NACS), and the National Propane Gas Association (NPGA) and a former member of the investment committee for the Fuel Fund of Maryland, Inc.
Prior to joining Matrix, Spencer was a senior business valuation consultant with Ellin & Tucker, Chartered, a nationally recognized business valuation, consulting and accounting firm, and a commercial lender with NationsBank (now Bank of America). As a holder of the Chartered Financial Analyst designation, he is a member of the CFA Institute and is also recognized as an Accredited Senior Appraiser by the American Society of Appraisers. Spencer holds a B.S. degree (with honors) from West Virginia University and an M.B.A. from Baylor University.
He is a member of the WVU Foundation Board of Directors, serves on the Board of Directors for Chesapeake Employers’ Insurance Company, is actively involved with The Bennett Institute’s Physically Challenged Sports Program at Kennedy Krieger and previously served on the Board of Visitors for University of Maryland’s Hospital for Children and the Board of Directors for The CollegeBound Foundation. He is also qualified as a FINRA General Securities Representative (Series 7), General Securities Principal (Series 24), Uniform Securities Agent (Series 63) and Investment Banking Representative (Series 79).
Show Bio...
Denton has been with OPIS since 2001 and serves as the Chief Oil Analyst, responsible for the day to day operations of OPIS’ news and analysis division. In his role, Denton also provides big picture views to OPIS subscribers on a variety of topics from supply and demand trends to anticipating price moves in the futures, spot and retail markets in North America.
During his time at OPIS, Denton has covered a variety of markets from Natural Gas Liquids to U.S. refined spot markets. Before becoming the Chief Oil Analyst, Denton was leading the OPIS refined spots team.
He has been widely quoted and interviewed as an expert forecasting the price of oil and retail gasoline and diesel explaining what moves can mean for the consumer as well as the industry as a whole. Denton is a frequent contributor for major media outlets such as Fox Business, CNBC, MSNBC and CBS News.
Denton is a graduate of Rutgers University and football letter winner.
Show Bio...
Brad Clarkin is the Vice President of Production Operations at Kwik Trip. With a career spanning 19 years at Kwik Trip, Brad has been instrumental in overseeing four key production facilities: a bread and bun bakery, a sweets bakery, a commissary, and a dairy, all of which are crucial to the company's vertically integrated operations. He holds a Business Administration degree from Upper Iowa University.
Show Bio...
Chris brings over 13 years of expertise in market and consumer research within the FMCG industry. He specializes in thought leadership and data storytelling, leveraging diverse data sources to uncover hidden market trends and drive impactful results for major FMCG companies.
Currently serving as Vice President of Food Thought Leadership at NIQ, Chris is responsible for creating forward-looking insights that help manufacturers navigate the evolving retail landscape. His published works, including "From Trend to Tumble," "Quick Bites, Big Business," "Retail Reshuffle," and "Brewing Omni Success," reflect his passion for delivering actionable, data-driven strategies.
Throughout his career, Chris has supported both small and emerging manufacturers, as well as renowned, industry-leading companies, in achieving their goals. His extensive project portfolio spans multiple categories and channels, including traditional brick-andmortar and eCommerce.
Chris holds a bachelor’s degree in psychology and an MBA from Loyola University Chicago, further complementing his strategic and analytical acumen.
Show Bio...
Mark created the Yesway concept and strategy while at Brookwood Financial Partners, Yesway's parent management company, and he currently serves as its founder and Chief Strategy Officer. In the years since Yesway's inception, Mark has overseen many aspects of Yesway's operations, including formulating and driving the company’s strategy, growth plans, strategic partnerships, and operational initiatives.
Show Bio...
Karl Doenges represents NACS on the coming disruption in mobility and how that effects convenience retailers. In this role, Karl focuses on NACS’ EV charging infrastructure program, monitoring and engaging the EV industry and theTransportation Energy Institute Electric Vehicle Council.
Previously, he was an advisor for fuel, energy, technology and water to Cranberry Capital, Vice President of Marketing and Government Affairs for Gradiant Corporation, Chief Marketing Officer and Senior Vice President of Government Affairs and Business Development for Sweetwater Energy, President at Clean Fuel Distribution, Consultant to Protec Fuel Management and Director of Global Marketing at Wagner and Brown, Ltd.
Karl worked as a Senior Advisor in the United States International Trade Administration, focusing on the energy exporting team. Previously he was Director of TV Production at the White House and was in the George W. Bush Presidential Campaign.
Karl is a member of the State Bar of Texas, served on the U.S. District Export Council for the U.S. Department of Commerce, is an international business graduate of the University of Texas at Austin, earned his Juris Doctorate (J.D.) and Masters of Business Administration from Texas Tech University.
Show Bio...
As Director, Sales Strategy and Enablement, at Numerator, Jenna Freese is a seasoned consumer packaged goods and insights expert with a background in analytics and creative, data-driven storytelling. Jenna started her career at MillerCoors and spent time in Marketing at The Boston Beer Company. Before joining Numerator’s Sales Strategy and Enablement team, Jenna worked as a Consumer Insights Consultant and Customer Education Manager at Numerator, helping leading brands unlock consumer understanding and the insights they need to grow in ever-changing markets.
Show Bio...
Varish Goyal is the CEO of Vintners Distributors, Au Energy and Loop Neighborhood Markets, a family of companies that operates 130 stores and supplies fuel to 80 dealers. Varish is a second-generation family member whose father, Nick Goyal, started the company. Varish is a proven operator who as lead his company through multiple rounds of growth. His strategic focus has recently led to the launch of a new lifestyle convenient market brand called Loop, the first of its kind in California.
Varish has been working in the convenience and petroleum retail industry since 2002. His first project was to implement a centralized price book, accounting and back office management system. From there, he leveraged the new IT system to become heavily involved in operations eventually taking the role of operations and price book manager. In 2005, he took over the role of Marketing Manager and Buyer. He is experienced at fueling, marketing, operations, finance, IT, mobile applications for retail, business intelligence and most recently new brand development. He is a member of the NACS Research Committee, Study Group 900 and YPO.
Varish holds a bachelors degree in biomedical engineering from Duke University and earned a MD/MBA degree from Wake Forest University. He is currently married to his wife of 19 years, Mansi, and they have a son, Aayush and a daughter Vunshika. His hobbies include reading, tennis, football, snow skiing and anything related to technology.
Show Bio...
Eric Hildenbrand is Chief Strategy Officer of McLane Company, one of the largest distributors in the United States, serving restaurants, convenience stores, drug stores, and mass merchants. Eric advances McLane’s corporate vision and enterprise strategy, oversees the company’s business development activity, and leads its transformation.
Eric joined McLane in 2013, and has held leadership roles including Chief Transformation Officer and General Counsel. As Chief Transformation Officer, Eric designed the company’s transformation goals and initiatives, built its transformation team, and led its change management efforts. As McLane’s General Counsel, he provided strategic legal advice on transactional, litigation, regulatory, and operational matters, with a focus on reducing overall legal and compliance risk while growing revenue and income.
Eric was previously a Senior Counsel and Compliance Officer for General Electric Capital’s Equipment Finance business. Before joining GE, Eric was a lawyer with Cleary Gottlieb Steen & Hamilton LLP, specializing in defending companies and individuals in Securities and Exchange Commission, Attorney General, U.S. Department of Justice, and Congressional investigations, as well as conducting internal investigations for public companies. Eric also has experience in SEC reporting matters.
Eric has published articles on accounting and tax compliance. He has also guest-lectured on compliance and ethics at the Jindal School of Management at the University of Texas.
Eric focuses his chartable work on providing students with access to higher education. He is an active Rotarian, leading his club’s scholarships and educational activities and mentoring students in Central Texas.
Eric received his law degree from the Georgetown University Law Center. He received his undergraduate degree in political science from Muhlenberg College, where he currently serves on the Board of Trustees.
Eric, his wife, and three children live in Temple, Texas.
Show Bio...
Doug Kantor joined NACS as its General Counsel in May 2021.
Prior to that, Kantor most recently served as a partner at Steptoe & Johnson LLP. In this role, he worked with a range of clients, including NACS, to address public policy issues ranging from fuels to financial services. Kantor also established and administered coalitions of companies and trade associations that share common legislative and regulatory objectives. During his tenure at Steptoe, Doug also served as counsel to the Merchant Advisory Group, Society of Independent Gasoline Marketers of America, National Grocers Association, National Retail Federation, Merchants Payments Coalition, and Main Street Privacy Coalition, among other groups.
Kantor’s legal experience includes appellate litigation, campaign finance law counseling, privacy law counseling, defending state attorney general investigations, litigating securities enforcement actions, and class litigation.
Prior to Steptoe & Johnson, Kantor practiced at Collier Shannon & Scott PLLC. He also served as Special Counsel & Deputy Chief of Staff at the U.S. Department of Housing and Urban Development. Prior to attending law school, Kantor served as a public school teacher.
Kantor received a B.A. from the University of Virginia and a J.D. from Yale Law School.
Show Bio...
Steve Lerch is an award-winning international public speaker and consultant, and a highly respected voice in the world of digital strategy, marketing, consumer behavior, innovation, and leadership.
An in-demand public speaker, Steve has spoken at conferences, trade shows, and board meetings from California to the Netherlands and everywhere in between. He’s served as a guest lecturer at prestigious institutions like Georgetown University and the University of Pittsburgh as well as given keynote speeches for multiple college and high school graduations. His high-energy style perfectly blends humor, inspirational stories, insightful data, and actionable advice, which makes him a perfect choice for larger more inspirational keynote addresses as well as more specific breakout and education sessions.
Prior to the formation of Story Arc Consulting, Steve spent nine years at Google crafting his unique perspective on the topics of innovation, strategy, and digital marketing. For five years at Google’s Mountain View, CA headquarters, he brought this unique point of view to dozens of major consumer electronics businesses, working hand in hand with the likes of GoPro, OtterBox, Roku, and many others. Steve leveraged this digital expertise to help with the launch of hugely successful consumer electronics companies like Nest and LifeProof, by assisting them in the design of their first-ever digital marketing campaigns.
After moving to DC in 2015, Steve helped to launch Google’s first foray into the world of Advocacy and Association marketing. He helped the country’s largest membership organization, advocacy groups, non profits, government agencies, and agricultural checkoff programs better utilize digital tools and strategies to understand and reach their desired audiences.
Leveraging his nine years at Google and the experience gained from serving as a digital strategy consultant to dozens of the world’s most well-known brands, Steve brings independent consulting services to companies of all sizes and across all industries. Steve specializes in offering a high-level outside perspective on a company's overall vision, goals, and approach to marketing, challenging organizations to think more strategically and to evolve past strategies to embrace a digital first world. He also offers more specialized expertise in digital marketing, influencer marketing, consumer journey mapping, attribution strategy, and website design.
Show Bio...
Ben serves as President of Majors Management and has been with the company for 15 years. Majors is an owner, operator, lessor, and supplier of 1,400 convenience stores in 21 states. Majors operates stores under the MAPCO banner and leases stores to 3rd party operators as Hop-In. Additionally, Majors supplies fuel to independent operators partnering with leading petroleum brands including BP, Shell, Chevron, Exxon, Marathon, CITGO, Mobil, Texaco, Valero, Phillips, Sunoco, 76 and Alon. As President of Majors, Ben is responsible for the company's growth and has overseen $700 Million worth of acquisitions for the company over the past several years. Ben holds a B.S. degree from the University of Georgia and a J.D. from Georgia State University and serves on the Chevron Marketer council.
Show Bio...
Marco has over 20 years of experience in large-scale transformation for food and non-food retailers. He is highly experienced in multiple topics such as category management, buying/procurement, own brands, pricing/promo, operations, organization, strategy, M&A, and digital. He also has significant project experience in food/FMCG, fashion, luxury, and travel.
Show Bio...
Dr. Thomas J. Weinandy is a Senior Research Economist at Upside, a digital marketplace that helps grocery stores, restaurants, convenience stores, and gas stations drive measurable, incremental profit through targeted cash-back promotions. He specializes in consumer behavior, industry insights, and macroeconomic trends, leveraging big data analytics to help brick-and-mortar retailers optimize promotions, adapt to economic shifts, and build long-term customer loyalty. His investigations on digital technology, cross-shopping behaviors, and evolving consumer spending habits have been widely recognized, including a feature on The Today Show.
Dr. Weinandy holds an M.B.A., a Ph.D. in Applied Economics, and has published research in the Journal of Marketing Analytics, United Nations Chronicle, and Journal of Industry, Competition and Trade. A frequent speaker at industry and retail conferences, he also co-authored Artificial Intelligence with Microsoft Power BI (O’Reilly). His work provides food retailers and suppliers with actionable economic insights to navigate pricing challenges, shifting consumer preferences, and digital disruption.
Show Bio...
In his current role, Mark Wohltmann is responsible for the strategic development of NACS|Global, the exclusive, worldwide network, supporting its members’ businesses and their careers within the convenience- and fuel-retailing industry.
Mark has more than 20 years of experience in research & consulting, with a focus on FMCG/CPG and Retail. Prior to joining NACS in late 2016 Mark worked in Strategic Product Development with the Nielsen Company in Europe, developing solutions for clients from the Convenience Retail, HoReCa, eCommerce and Tobacco industry. Prior to this Mark worked with the start-up USP Market Intelligence, setting up Germany's largest convenience retail panel, as well as with Combera (Advantage Smollan), developing Marketing- and sales strategies for FMCG companies, entering the convenience retail sector.
Mark started his career in the advertising industry, focusing on trade marketing and sales advertising in impulse retail channels, working with Dorland in Berlin and with Grey and BBDO in Duesseldorf after studying business administration at the University of Siegen and being trained in advertising consulting.
What is the NACS State of the Industry Summit?
With more than 50 years of convenience industry data, analysis, and strategic insights behind it, the NACS State of the Industry (SOI) Summit provides the data-powered answers you need to help set the course forward for your business. Each spring, we bring together top business speakers, industry experts, and top-performing c-store retailers to help break down the latest consumer, financial and operational data across the convenience channel—live from the stage. Held over two fast-paced days, this year’s SOI Summit is the industry’s only event where convenience retailers gain access to the newest metrics—as well as industry trends, opportunities and ‘watch-outs’—in essential topic areas such as finance, labor, store operations, merchandising and motor fuels.
As a first time attendee, is there anything I should know about the event before attending?
The NACS research team is hosting a free, 20-minute webinar in the week leading up to the SOI Summit to help you better engage with the data and event. The webinar will help guide attendees on each component of the SOI Summit; from frequently asked questions, to where the data comes from and how you can best use it, to what you can expect at the live event! Participating in the webinar will help you prepare for what you can expect at the event and get the most out of your experience in Dallas.
Where and when is the NACS State of the Industry Summit?
The Summit will take place April 8-10, 2025 at the Hyatt Regency DFW International Airport in Dallas, Texas.
Schedule of Events
View the Agenda Here
How much does it cost to attend the State of the Industry Summit?
Please see the Registration tab for the full outline of event fees.
What is included with my registration?
Access to all sessions and NACS sponsored receptions and meals for the duration of the conference. All attendees that are NACS members in good standing will receive a complimentary license to access the digital version of the State of the Industry Report® of 2024 Data.
Who is eligible to attend?
Retailers and suppliers are eligible to attend the NACS State of the Industry Summit. You do not have to be a NACS member to attend, however, NACS members receive a discount on their registration.
Association/Academia Attendee
Pricing: $999/person
Association/Academia Attendees require approval prior to registering for the 2025 NACS State of the Industry Summit. This registration does not include a complimentary license to access the State of the Industry Report of 2024 Data. Please contact
soireg@convenience.org for assistance.
Media individuals/organizations are not eligible to attend/participate in the NACS State of the Industry Summit.
What is the cancellation policy?
All cancellations received on or before Friday, February 28, 2025 will receive a refund (less a $100 administrative fee). From March 1 through March 14, 2025 a fee equal to 50% of any registration fees paid or due will be assessed. After March 14, 2025, the full amount of any registration fees paid or due will be forfeited. Transfer of registration to another person within your company for the same event can be done at any time without penalty. Please remember to cancel your hotel reservation directly with the Hyatt Regency DFW International Airport by calling (972) 453-1234.
How do I change my registration/replace with a colleague?
If you need to make a change/substitution to your registration, please submit your request to soireg@convenience.org.
How do I access my invoice/confirmation after I register?
A confirmation/invoice will be sent to you immediately after your registration has been submitted. For additional assistance, please email soireg@convenience.org.
What is the SOI Retailer/Stakeholder Strategy Session and who can attend?
Open to supplier members only, seating is limited based on company’s member type. This session provides a unique opportunity to hear directly from five of the industry's leading retailers directly in a closed, supplier-only format. Presenting successively, leadership from invited retail companies will share top strategic initiatives and priorities -- and address supplier-generated topics -- in an intimate session. Registered attendees will provide topics via a pre-event survey. Sessions will be closed to external media and other retailers, assuring the insights and transparent dialogue are clear and actionable. You won't want to miss this informative day! Note: You must be registered to attend the NACS State of the Industry Summit to attend this session. There is a separate fee to attend this session.
What are the regional breakout sessions?
Unique to the NACS State of the Industry Summit, these sessions take convenience benchmarking to the next level by separating the data into the six NACS geographic regions. A full Profit and Loss Statement down to store operating profit, merchandise performance by category and expense detail are all provided for attendees to compare and contrast against their own numbers. The performance data is delivered by a top-performing retailer, based in the corresponding region. Each region is unique and that is reflected in the insights gleaned from the regional breakouts.
Are government rates or student rates available?
No, we do not offer government or student discounts/rates for the State of the Industry Summit.
How do I advertise in the NACS Magazine June SOI Summit special edition?
Companies who attend the SOI Summit qualify for a discounted advertising rate in the NACS Magazine’s June Issue, which is a special edition that exclusively reports on data presented at the Summit. Click here for more information or to reserve your ad.
How can I get a copy of the slides from the General Sessions?
Select slide decks will be available for download, with the approval for release by the presenter, on their respective session. Upon completion of the post-forum survey, you will receive a link to review approved presentations.
Will a copy of the attendee list for State of the Industry Summit be provided?
Yes. The final attendee list will be made available on-site at the event. View the 2024 list of attendees (PDF). Please note, NACS does not share email addresses of any event attendees without expressed consent.
Is there any fine print I should be aware of?
By attending the event, all attendees consent to the terms and conditions below.
When is the 2026 NACS State of the Industry Summit?
The 2026 NACS State of the Industry Summit will take place April 14 – 16, 2026 at the Renaissance Schaumburg Convention Center Hotel, Schaumburg, IL.
If you have additional questions, please contact soireg@convenience.org or Anna Serfass at (703) 518-4243.