Kwik Trip and the Green Bay Packers announced a multiyear renewal of their partnership.

The companies said the partnership extension is “highlighted by Kwik Trip's continued sponsorship of the Kwik Trip Gate, which has welcomed fans to games at Lambeau Field on the stadium's northwest side since 2018 and prominently features as the entry to the stadium from Titletown.”

"We're pleased to extend our longstanding partnership with Kwik Trip," said Craig Benzel, Packers vice president of sales and business development. "Kwik Trip's deep Wisconsin roots and dedication to providing consistent and excellent service makes them a fan-favorite. The Packers are proud to join them in serving fans, visitors and travelers alike."

Kwik Trip's Café Karuba coffee will remain the "Official Coffee of the Green Bay Packers, Lambeau Field and the Frozen Tundra," with its coffee and hot chocolate being served at Lambeau Field concessions, on the stadium's premium levels and at Lambeau Field Events.

The partnership also allows fans to use the Kwik Rewards App to earn Packers Fan Zone points, which can be redeemed for a chance to “win a wide array of incredible prizes and experiences.”

"We are thrilled to extend our partnership with the Green Bay Packers. In addition to serving our great tasting Café Karuba coffee and hot chocolate at Lambeau Field, Kwik Trip will be offering opportunities to Packers fans throughout the season to win game tickets, experiences and fantastic prizes through the Fan Zone on the Kwik Rewards App," said Mark Meisner, Kwik Trip's vice president of marketing and advertising. "We look forward to a great season."

Earlier this month, Kwik Trip opened a new location in Becker, Minnesota, with discounted drinks and samples for the grand opening.