Coen Markets Teams Up With Local Baseball Team

Plus, Sinclair Oil partners with NHL.

February 28, 2025

Coen Markets has partnered with the Washington Wild Things baseball team for a multi-year partnership that will make Coen Markets a big presence at the Pennsylvania ballpark, according to a press release. Coen’s logo will be on the newly installed turf at Wild Things Park, making Coen one of a handful of multi-year partners with the team. 

“The opportunity to become a permanent fixture at Wild Things Park was one we couldn’t pass up. The Wild Things are such a community staple here in our backyard and after two years of a successful partnership, it felt like a natural next step in our partnership journey,” said Andrea Neurohr, vice president, marketing at Coen Markets. “Coen Markets has been in the Washington County community for over a century. We are family-owned, born here, raised here and still here. Nothing is more important than giving back and being a part of the community that we’re in, and the family atmosphere and place in the community the Wild Things provide makes this an easy decision and we’re excited for what’s to come.” 

Earlier this month, Coen Markets announced it had teamed up with Pitt Athletics and Pitt Sports Marketing as the inaugural partner for the Hail to Pittsburgh Partner Platform, which will spotlight and celebrate Pittsburgh-based businesses. 

In Utah, Sinclair Oil launched its latest sports partnership, a three-year agreement with Utah Hockey Club, according to a press release. Sinclair will be an official partner of the NHL team, housed at the Delta Center, from 2025 through 2027. 

As part of the sponsorship, Sinclair will designate a “lucky row” at select home games and deliver DINO merchandise and up to $25 off in fuel via the DINOPAY app to those seated in the randomly chosen area. Special co-branded station giveaways are reportedly under development as are other annual promotional events with the team. 

“Salt Lake City has been home to the Sinclair brand for generations, and we’re proud to welcome new opportunities, people and joy into a city we love,” said Fergie Theriault, vice president, branded marketing for HF Sinclair. “Our employees are excited about the opportunity to cheer for Salt Lake City in a new way, and we look forward to supporting the team in the off-season as well.”