For the ninth year in a row, Stewart’s Shops teamed up with the American Red Cross of Eastern New York for a blood drive in June. The Give a Pint, Get a Pint event rewarded blood donors with a gift certificate for a pint of Stewart’s ice cream or gelato in thanks for their donation.
“Our partnership with the Red Cross is so important because there is such a critical need for blood donors,” said Chad Kiesow, chief operating officer at Stewart’s Shops. “The more people we reward with a pint of ice cream for their pint donation, the better.”
The event attracted 812 first-time donors and collected enough blood donations to help nearly 27,600 patients, Stewart’s said. “That’s an impressive tally considering blood donations are needed every two seconds to help patients undergoing treatment for cancer as well as those recovering from accidents, burns, heart surgery and organ transplants.”
“Give a Pint, Get a Pint is a great way to remind people that their donation could save a life while getting thanked with the ultimate summer treat, Stewart’s ice cream,” said Kevin Coffey, regional CEO of the American Red Cross of the Eastern New York Region.
In other community outreach news, QuickChek recently held a golf invitational benefitting Alternatives, Inc., an organization which helps those with intellectual and developmental disabilities, mental health diagnoses and those facing homelessness. It raised over $90,000 for the charity.