Numerator published its updated Private Label Trends Track, finding that 43% of surveyed consumers purchase private label brand items to save money, with 58% saying that private label brand products offer a good value for the price.

However, only 29% of those surveyed mentioned that they feel private label offerings are as good as name brands.

According to Numerator, “just about every household in the U.S. purchased a private label item in the past year,” and “All U.S. households purchased a private label grocery item in the past 12 months.”

Last month, Kent Kwik announced new additions to its private-label trail mix and nuts snack line, including three new trail mix combinations and three new flavored nuts.

Kent Kwik often updates its private label offerings for the seasons—last fall it introduced various flavors of trail mix, nuts, and peanut butter-filled pretzels to its line of Kent Kwik snacks, as well as new Butter Toffee Puffs and Golden Caramel Nuggets.

The Numerator report also found that private label products accounted for 24% of unit volume across 10 major sectors.

Numerator reported that Dollar General’s private label brand, Clover Valley, had a U.S. household penetration percentage of 37%.

Earlier this week, 7-Eleven’s private label 7-Select created a lineup of new energy drinks called 7-Select Fusion Energy. Available flavors include Cosmic Cherry, Rockin' Rainbow, Galactic Citrus, and Paradise Pulse.

In addition to the new energy drink, the retailer also introduced the 7-Select Rehydrate lineup of beverages. The 20-ounce drink is a “premium hydration beverage formulated for ultimate hydration and immune support,” and has five electrolytes and vitamins.