California-based Loop Neighborhood Markets has launched its new LoopMedia Connect, a “retail media network designed to help brands and vendor partners engage customers at the exact moment purchase decisions are made, across Loop’s digital and in-store ecosystem,” the retailer said.
LoopMedia Connect is a fully integrated platform that includes Loop’s website, loyalty app, video screens at fuel pumps, in-store digital screens, in-store radio, social media channels and TV screens throughout stores, the retailer said.
“LoopMedia Connect is about meaningful connection, not just impressions,” said Pervez Pir, president of retail at Loop Neighborhood Markets. “By leveraging our website, loyalty app, fuel pump video screens, in-store media and social channels, we’re giving our partners the ability to reach customers when it truly matters, while making the experience more relevant and valuable for shoppers.”
Loop said that as it looks ahead to 2026, the company is doubling down on strategic investments that prioritize customers, partner relationships and innovative platforms that fuel growth. LoopMedia Connect “represents a significant step forward in Loop’s evolution as a modern convenience retailer and media partner.”
“Retail media is rapidly becoming one of the most powerful tools in commerce,” Pir added. “LoopMedia Connect positions us at the intersection of convenience, data and customer attention and this is just the beginning.”