Maverik Helps to Launch a “Round Up Your Change” Donation Campaign

The program benefits the National Park Foundation, and the c-store chain is donating $250,000 in honor of the launch.

June 16, 2023

SALT LAKE CITY—Maverik is teaming up with Swire Coca-Cola and the National Park Foundation (NPF), the official nonprofit partner of the National Park Service, to help connect kids to meaningful learning experiences at America’s National Parks through a Round Up Your Change” summer program June 16 through July 31.

In honor of the launch of the campaign, Maverik is making a $250,000 donation to NPF while its vendor partner Swire is donating another $25,000. The campaign invites customers and team members to join Maverik and Swire in supporting NPF by rounding up their transactions to the nearest dollar, or more, to help create access and exposure to park experiences through NPF’s “Open OutDoors for Kids” program.

“Many of our customers fuel up at Maverik before heading out to our incredible national parks located throughout Maverik’s 12-state footprint,” said President and Chief Adventure Guide of Maverik Chuck Maggelet. “This donation program allows an opportunity to help provide more children the ability to experience that same thrilling adventure our Maverik fans crave.”

Maverik decided to align with the National Park Foundation given its breadth of work to protect wildlife and park lands, preserve history and culture, educate and engage youth, and connect people everywhere to the wonder of parks. Maverik supports NPF’s work to ensure generations of national park enthusiasts can enjoy the parks we love.

“Encouraging and supporting a child’s sense of innate wonder and curiosity in national parks is the core of Open OutDoors for Kids,” said Chad Jones, senior vice president of corporate partnerships at the National Park Foundation. “We thank Maverik and Swire for making our work to reach and engage younger generations in parks possible through their support.”

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