Pepsi Pineapple Launched Exclusively at Little Caesars

The novel promotion aims to settle the question of whether pineapple goes with pizza.

July 10, 2023

The hotly debated topic of pineapple on pizza has brought together Pepsi and Little Caesers, starting July 17, for a limited-time combo of the Pepsi Pineapple soda flavor paired with a large two-topping pizza, Pepsico announced.

"There's always a passionate discussion surrounding pineapple on pizza," said Greg Hamilton, chief marketing officer, Little Caesars. "Together with Pepsi, we're satisfying ALL pineapple lovers, regardless of how they feel about it as a pizza topping. The Pineapple Pair-Up Combo gives our customers an exclusive opportunity to enjoy the tropical taste on their Thin Crust pizza, in their Pepsi or both."

"Little Caesars fans appreciate great flavor, and whether they like pineapple on their pizza or not, we're confident Pepsi Pineapple will be unapologetically enjoyed by their customers everywhere," said Scott Finlow, chief marketing officer of PepsiCo Global Foodservice.

According to Pepsi, Pepsi Pineapple made its original debut in 2020 for a limited time, “with fans clamoring over the refreshing combination of Pepsi cola and sweet, fruity notes of pineapple.” The beverage is now available exclusively at Little Caesars in a one-of-a-kind 16 ounce can featuring a cobranded never-before-seen design.

On July 4, Pepsi unveiled Colachup—Pepsi-accented ketchup—at four MLB parks.