Each year, Casey’s asks its guests to round up in-store purchases, with the funds raised donated to Hope For The Warriors. “This national nonprofit dedicates its work to restoring stability, strength and community for veterans, service members and their families,” Casey’s said in an email statement to NACS.

This year, U.S. Smokeless Tobacco Company (USSTC) teamed up with the retailer for a generous donation of $25,000 to benefit Hope For The Warriors and further Casey’s ongoing support for veterans, active service members and military families.

"At Casey's, we are committed to supporting our veterans, and we are grateful for U.S. Smokeless Tobacco Company's (USSTC) generous contribution. Casey's has long partnered with Hope For The Warriors (HOPE) and its impactful work. Together with USSTC, we are furthering HOPE's mission of restoring stability, strength, and community for veterans, service members, and their families,” said Tom Brennan, chief merchandising officer at Casey’s and a U.S. Army Veteran.

Casey’s said the USSTC’s gift of $25,000 adds to the more than $610,000 donated from Casey’s round-up campaign. 

“For 12 years, Casey’s and their generous guests have stood with Hope For The Warriors, supporting their military families and raising $8.6 million to empower them to thrive at home and in their communities. USSTC’s donation brings Hope For The Warriors one step closer to alleviating financial burdens and uplifting the well-being of all veterans,” Casey’s said.

Robin Kelleher, CEO and founder of Hope For The Warriors, said, “Hope For The Warriors is deeply grateful for a $25,000 donation from U.S. Smokeless Tobacco Company, made possible through our long-time partners at Casey's. As we enter 2025, this support will help us address the growing financial and mental health needs within the military community, which saw historic intake numbers in 2024 and is expected to continue into the new year."

Last year, Casey’s gave $1 million to the Iowa Confluence Water Trails (ICON), a “transformative quality-of-life” initiative that aims to connect 150 miles of water trails across the Des Moines, Iowa, region.

With the donation, Casey’s will receive naming rights for an overlook to be built on ICON’s Center Street site, which will be known as Casey’s Scenic Overlook.