Datassential released new data examining the foods and flavors it anticipates will “dominate” menus and retail shelves in 2025.

“This year’s report features 10 foods, flavors and beverages poised for rapid growth in the coming year ... We hope this list inspires you to explore new flavors and experiment with creative ways to use those you may already know,” Datassential said in the report.

The 10 trends to watch this year according to Datassential are:

• Saffron: Traditionally used in global cuisines like Persian, Indian and Spanish dishes, saffron is finding new applications in beverages, desserts and snacks.
• Fat-washing: A mixology technique that uses fats like sesame oil, brown butter or bacon fat to infuse cocktails.
• Short ribs: This cut of beef is gaining traction for its versatility and comfort appeal.
• Pastina: Tiny star-shaped pasta is being reimagined in trendy soups, creamy casseroles and desserts.
• Sweety drop peppers: Small, teardrop-shaped peppers with a sweet and tangy flavor, often used to add taste to salads, pizzas and charcuterie boards.
• Yerba mate: A South American herbal tea known for its earthy flavor and energizing properties. Yerba mate is being incorporated into ready-to-drink beverages, cocktails and desserts.
• Bonito flakes: Thin, dried flakes of fermented tuna that add umami to dishes. A staple in Japanese cuisine.
• Orange wine: A wine made by fermenting white wine grapes with their skins, giving it a distinctive amber hue and bold, tannic flavors.
• Pikliz: A Haitian condiment of spicy pickled vegetables, such as carrots and cabbage, offering a tangy kick.
• Chow fun: A modern take on the classic Chinese flat rice noodle dish, with chefs experimenting by adding unique proteins and sauces.

Other recent research from Datassential revealed how social media platforms like Instagram, TikTok and YouTube create visually driven spaces where food can become an art form. “Viral food content not only captivates the public’s attention but also encourages them to try new items, often propelling these concepts into mainstream menus. However, the fleeting nature of social media can make it hard to differentiate a long-lasting trend from a momentary fad,” according to Datassential.