For a limited time, AriZona Beverages’ new flavor Frost ChillZicle is exclusively available at 7-Eleven, Speedway, and Stripes stores. The product is the latest in a line of ChillZicle exclusives at the retailers’ stores.
“Our customers visit our stores because they know they’re going to have the chance to try new and trending flavors that they can’t get anywhere else,” said Dennis Phelps, senior vice president, merchandising (vault and proprietary beverages) at 7-Eleven. “Last summer’s AriZona ChillZicle exclusive was a great addition to our summer beverage vault, and we are thrilled to have a new and unique flavor again this year with the new AriZona Frost ChillZicle.”
The LTO beverage follows last year’s release of the company’s Tropical ChillZicle, which it said was “wildly successful.” Wesley Vultaggio, AriZona CCO, said, “The reaction to Tropical ChillZicle last summer just blew us away. So this year, we knew we had to set the bar even higher, both with flavor and with impact.”
The latest ChillZicle drink is described by the company as a “proprietary blend of succulent strawberries, plump blueberries, tart raspberries and tangy cranberries, infused with zesty citrus notes of lemon and orange and wrapped in luscious notes of vanilla.”
“We’re so excited to expand this cool collaboration with Frost ChillZicle,” said Spencer Vultaggio, AriZona CMO. “We have a great relationship with 7-Eleven, and they’ve been a reliable, trusted brand to collaborate with. We love releasing these products with them and can’t wait to see what the fans think.”
AriZona Beverages is also offering consumers a chance to win $9,999 when they post a picture on social media with a Frost ChillZicle and tag it #AZFrostContest in the Frost ChillZicle Challenge.