Kroger Expands Reusable Packaging Options

The grocery chain’s partnership with Loop now encompasses private labels and major brands.

April 18, 2022

Kroger Supermarket Grocery Store

CLEVELAND—Kroger is expanding the amount of reusable packaging offerings through its partnership with Loop, according to a news release. The grocer will now offer reusable packaging for its private-label brands, as well as other major food and household brands.

Developed by circular reuse platform TerraCycle, Loop recovers and sanitizes reusable packaging for recirculation with new products. Subscribers pay a deposit ranging from 15 cents for a glass beverage bottle to $10 for a stainless-steel container of disinfecting wipes. Loop products are placed in a designated section, and customers can return their packaging to the same area when the contents are used.

Kroger and Loop announced their partnership earlier this year via a program at the grocer’s Fred Meyer stores in metro Portland, Oregon. The program launched in 25 stores offering more than 20 products.

Convenience retailers are turning to sustainable packaging to keep food and drinks fresh and warm. Learn more in the NACS Magazine article “Package Deal,” published in the January 2022 issue.

More than half of all convenience store customers (54%) say they’d like to see more recycling at their local c-store, according to NACS data. NACS offers a toolkit in partnership with the Can Manufacturers Institute on the value of can and bottle recycling, which offers tips and suggestions for improving current practices, how to effectively communicate the goals of the program with staff and customers, as well as a checklist to help retailers reduce contamination in their recycling bins.