
Balance sheets are black and white—but the thinking around finances, the insights, and the strategies are where financial awareness grows into informed, confident, and impactful leadership.
This program is designed for leaders across the convenience and fuel retailing industry who want to elevate their financial acumen, enhance their organizational impact, and drive success through financially strategic leadership. Whether you’re already adept in financial matters or looking to sharpen your skills, this program will equip you to make smarter decisions that positively affect your organization’s bottom line.
The curriculum leverages case studies specific to the convenience and fuel retailing industry, incorporating data from the NACS State of the Industry Report®. Attendees will uncover actionable financial strategies and operational insights tailored to their unique business challenges.
The NACS Financial Leadership Program at Wharton empowers convenience leaders to:
- Develop strategic skills within the framework of financial leadership
- Build strong partnerships with key stakeholders
- Transition from information provider to strategic partner
- Gain an understanding of emerging trends in finance
- Apply financial insights that drive profitability and long-term growth
This program is delivered by the faculty of the Wharton School at the University of Pennsylvania, ranked No. 1 in finance education by U.S. News & World Report. Known for its expertise in corporate finance, portfolio management, and global finance, Wharton provides the tools and insights today’s leaders need to transform their businesses and the broader convenience industry.
For any questions or to request more information, please contact:
Brandi Mauro
Education Program Manager
bmauro@convenience.org
(703) 518-4223

Endowed by

“As the CEO of a small family business, I gained a great deal of insight into the financial metrics that can help my business grow.”
-Lisa Dell’Alba, President/CEO, Square One Markets, Inc.
Not sure which program to attend?
Please contact NACS Education to schedule an advising session.
Schedule Consultation >
(703) 518-4223
The NACS Master of Convenience designation acknowledges the hard work and investment NACS members have made in their personal leadership development. It is awarded to convenience retailers who have attended 3 or more of the 5 NACS Executive Education programs. For questions, contact Brandi Mauro, NACS Education Program Manager: bmauro@convenience.org or (703) 518-4223.
“Very practical and challenges typical thought processes around metrics. Could be the trigger that drives change and allows companies to transition to ‘customer centric’ ideas.”
– Past Participant
This program is designed for leaders across the convenience industry who want to elevate their financial expertise and drive organizational success. It’s ideal for those looking to build strategic skills that go beyond the classroom, enabling them to positively impact their organization’s bottom line and lead with greater financial confidence.
Whether you're a seasoned executive or an emerging leader, this program equips you with the tools to make smarter, financially strategic decisions that benefit both your career and your organization.
The NACS Financial Leadership Program is tailored for:
- CEOs of small retail chains (25-50 stores)
- Operational and financial leaders in medium-sized retail chains (51–150 stores)
- Rising executives and decision-makers in larger retail chains (151+ stores)
Participant Roles

Participating Companies Include
- Casey’s
- Circle K
- Love’s Travel Centers
- OXXO
- RaceTrac
- Sheetz
The NACS Financial Leadership Program at Wharton is designed to equip leaders with strategic financial skills to drive business success. Throughout the week, you’ll balance leadership development, business strategy, and financial expertise tailored to the convenience industry.
Program Highlights:
- Leadership Styles: Begin with a focus on personal leadership and decision-making.
- CEO/CFO Dynamics: Conclude with a look at the critical relationship between finance leaders and CEOs.
- Execution: Focus on turning strategies into action and driving behavioral change.
- Operational Excellence: Learn how to measure performance and build financial models.
- Global Trends: Discuss long-term strategy and the groundwork needed for future success.
- Strategy & Positioning: Explore strategies for customer positioning and the cost of customer loss.
- Business Valuation: Learn the key drivers of business valuation through qualitative and quantitative insights.
This program blends big-picture thinking with hands-on financial tools to help you lead strategically and confidently.
To get a better understanding of what the program offers, take a look at the curriculum and course schedule (PDF).
Attendees also earn Continuing Professional Education (CPE) credits upon completion. Aresty Institute of Executive Education, The Wharton School, University of Pennsylvania, is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit.
The NACS Financial Leadership Program is administered by the professors of the prestigious Wharton School of the University of Pennsylvania tailoring the training specifically towards the convenience industry. Meet the professors lined up to present at the 2025 program.
Show Bio...
Jim Austin, a former senior executive at Baxter Healthcare, combines business strategy and organizational development theory with extensive industry experience. His expertise is in working with senior management on strategic planning, organizational change, strategy execution and new business growth. In June 2016, Springer published his book, Leading Strategic Change in an Era of Healthcare Transformation, co-authored with two other Brown University faculty, for healthcare leaders trying to drive transformational change in their institution.
He has tailored and delivered senior-level seminars for Wharton Executive Education on Strategy, Strategic Execution, Scenario Planning and Critical Thinking for a number of leading companies including Boston Scientific, Coca-Cola, Lincoln Financial, GE, and Hitachi. Jim is a Business Management Professor at the Lake Forest Graduate School of Management where he received the “Most Distinguished Corporate Education Faculty Member” (2009-10) and the “Learning Excellence” (2012) awards. He is also an Adjunct Faculty in the Department of Health Systems Management, College of Health Sciences, Rush University, where he teaches a graduate seminar on Healthcare Ethics.
From 2005-2016, Mr. Austin worked at Decision Strategies International, leaving as a Senior Principal. There he led numerous projects including scenarios of the future for a Medical Devices firm; R&D priorities for a major consumer products company; a strategic plan for the American College of Radiology; scenarios of the future for the League of Southeastern Credit Unions; a new vision/priorities at RAND Health and Board strategic planning facilitation for the United Nations Federal Credit Union. Jim now heads his own Executive Education/Consulting firm, JH Austin Associates, Inc.
Prior to joining Decision Strategies, Jim worked for 12 years at Baxter Healthcare, the last four as Vice President of Strategy Development for the Renal Division. Jim identified new business opportunities, facilitated annual strategy planning processes and worked with senior management on organizational development for this rapidly growing, nearly $2B Division. Before Baxter, Jim was Assistant to the President for ANCHOR HMO, a subsidiary of Rush Medical Center, Chicago. Prior to his move to Chicago, Jim worked as a Consultant for Arthur D. Little, Inc., where he led a number of large-scale planning, business development and strategic positioning studies. Between college and graduate school, Jim spent four years as an Economist/Planning Officer in the Ministry of Finance, Botswana.
Jim holds a B.A. in Economics and Politics from Yale University. He was a Special Student at the Massachusetts Institute of Technology in the Urban Studies Department, and received a joint Masters in Public Affairs (MPA) and a Masters in Urban and Regional Planning (MURP) from the Woodrow Wilson School, Princeton University. Jim was past Chairman of the Strategic Leadership Forum, a Board Member of the National Kidney Foundation of Illinois, a past Member of the Board of Directors for the University Club of Chicago, Treasurer of LaSalle Language Academy and Member of the Admissions Committee for the Latin School of Chicago.
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Peter Conti-Brown is the Class of 1965 Associate Professor of Financial Regulation at The Wharton School of the University of Pennsylvania, Co-Director of the Wharton Initiative of Financial Policy and Regulation, and Nonresident Fellow in Economics Studies at The Brookings Institution. A financial historian and a legal scholar, Conti-Brown studies central banking, financial regulation, and public finance, with a particular focus on the history and policies of the US Federal Reserve System. He is author of the book The Power and Independence of the Federal Reserve (Princeton University Press 2016), co-author of a leading textbook on financial regulation (The Law of Financial Institutions), and author and editor of several other books and articles on central banking, financial regulation, and bank corporate governance. He received a law degree from Stanford Law School and a PhD in history from Princeton. He and his wife Nikki are the parents of four children.
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Peter S. Fader is the Frances and Pei-Yuan Chia Professor of Marketing at the Wharton School of the University of Pennsylvania. His expertise centers around the analysis of behavioral data to understand and forecast customer shopping/purchasing activities. He works with firms from a wide range of industries, such as telecommunications, financial services, gaming/entertainment, retailing, and pharmaceuticals. Managerial applications focus on topics such as customer relationship management, lifetime value of the customer, and sales forecasting for new products. Much of his research highlights the consistent (but often surprising) behavioral patterns that exist across these industries and other seemingly different domains.
In addition to his various roles and responsibilities at Wharton, Professor Fader co-founded a predictive analytics firm (Zodiac) in 2015, which was sold to Nike in 2018. He then co-founded (and continues to run) Theta Equity Partners to commercialize his more recent work on “customer-based corporate valuation.”
Fader is the author of Customer Centricity: Focus on the Right Customers for Strategic Advantage and coauthor with Sarah E. Toms of the book The Customer Centricity Playbook. He has been quoted or featured in the New York Times, the Wall Street Journal, the Economist, the Washington Post, and on NPR, among other media. In 2017, Advertising Age named Professor Fader as one of its inaugural “25 Marketing Technology Trailblazers,” and was the only academic on the list.
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Gregory P. Shea, Ph.D., consults, teaches, researches, and writes in the areas of organizational and individual change, leadership, group effectiveness, and conflict resolution. He is a Senior Fellow at the Wharton School’s Center for Leadership and Change, Adjunct Professor of Management at the Wharton School of the University of Pennsylvania and of its Aresty Institute of Executive Education, Adjunct Senior Fellow at the Leonard Davis Institute of Health Economics at the Wharton School, President of Shea & Associates, Inc, Senior Consultant at the Center for Applied Research, and a principal in the Coxe Group, an international consulting firm serving the design professions. He served as Academic Director for the Johnson and Johnson/Wharton Program for Health System CEO’s and for fourteen years as Academic Director for the Johnson and Johnson/Wharton Fellows Program for Nurse Executives. His awards include an Excellence in Teaching Award from Wharton. He is a member of the Academy of Management and the American Psychological Association.
He has co-authored We Can Fix Healthcare: The Future Is Now (2016), Leading Successful Change: 8 Keys to Making Change Work (2013), Your Job Survival Guide: A Manual for Thriving in Change (2009), American Healthcare & the Consumer Experience (2005), and The Phantom Stethoscope: A Field Manual for Finding an Optimistic Future in Medicine (1999) and has contributed chapters to the following books: Business Management for the Curious: Why Study Business Management (2015), Strategic Thinking and Entrepreneurial Action in Health Care (2007), Medicine and Business (2000), Handbook of Industrial and Organizational Psychology (2nd edition; 1992), Managing Hospitals (1991), and Research in Personnel and Human Resource Management (Volume 5; 1987). Dr. Shea's writing has appeared in the Sloan Management Review, Journal of Applied Management, Journal of Applied Behavior Science, Journal of Conflict Resolution, British Journal of Social Psychology, Journal of Management Development, Healthcare Transformation, Nursing Administration Quarterly, Annals of Surgery, and School Administrator. He serves as Associate Editor of Healthcare Transformation and has also served as contributing editor to the Journal of Applied Behavioral Science and as a reviewer for Group and Organization Management, Journal of Applied Psychology, Management Decision, Personnel Psychology, Personality and Social Psychology Bulletin, Psychology Bulletin, and the American Journal of Medical Quality.
Dr. Shea is a Phi Beta Kappa graduate of Harvard College and holds an M.Sc. in Management Studies from the London School of Economics and an M.A., M. Phil., and Ph.D. in Administrative Science from Yale University. His website is http://gregoryshea.com/.
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Harbir Singh is the Mack Professor of Management, co-director of the Mack Institute for Innovation Management, and faculty director of the Huntsman Program for International Studies and Business at the Wharton School. Committed to global business research and education, he has served as vice dean for Global Initiatives at the Wharton School. He focuses on the development of world-class capabilities and of sustainable competitive advantage. His main interests in research and teaching lie in three areas: strategic leadership, growth and innovation via alliances and acquisitions, and the evolution of competitive strategy.
Harbir has won multiple awards for outstanding research in strategic management at the Academy of Management in addition to awards for teaching. He received the Academy of International Business Decade Award for his co-authored work on determinants of modes of entry by multinational firms into new country markets. He was chair of the Business Policy and Strategy Division of the Academy of Management and is the former dean of the fellows of the Strategic Management Society. He is the author of several books on strategy and leadership in a global setting.
Harbir received his PhD at the University of Michigan. He is the academic director for several of Wharton’s open enrollment executive programs, including Creating and Implementing Strategy for Competitive Advantage and Driving Growth through Strategic Partnerships, and is a lead faculty member in the Mergers and Acquisitions program. Additionally, he teaches and directs numerous customized programs for companies and associations around the world.
Harbir has been a visiting faculty member at London Business School; Bocconi University in Milan; and the University of St. Gallen, Switzerland, as well as a founding faculty member of the Indian School of Business. He has also conducted executive seminars on competitive advantage, globalization, acquisitions, and alliances for many companies including IBM Corporation, Pfizer, Verizon, AT&T, and Daimler.
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David Wessels is an Adjunct Professor at the Wharton School of the University of Pennsylvania. Named by BusinessWeek as one of the nation’s top business school instructors, David teaches courses on corporate valuation, investment banking, and venture capital to undergraduates, MBAs, and executives in Philadelphia and San Francisco. He has been recognized by his students with the school's top MBA teaching award, and recognized nationally for his research on organizational structure and financial performance. His book, Valuation: Measuring and Managing the Value of Companies, co-authored with McKinsey & Company partners Tim Koller and Marc Goedhart, is a standard text for corporate valuation and performance management.
In addition to his teaching on campus, Professor Wessels serves on the executive development and training faculties at Bank of America/Merrill Lynch, Boston Scientific, BP, Deloitte & Touche, The Estée Lauder Companies, Home Depot, Google, IBM, Lockheed Martin, McKinsey & Company, Medco Health Solutions, MetLife, Microsoft, Philips, Santander, Unisys, and UPS. He has also served as an advisor to the United States in WTO trade disputes regarding valuation and value creation.
Before joining Wharton, David served on finance faculty of the Goizueta Business School at Emory University. Prior to Emory, he was a management consultant with McKinsey & Company and a technology analyst for Boston-based Harbourvest Venture Partners. David holds a Ph.D. in finance from the Anderson School at UCLA, a B.S. in economics and a B.A.S in computer science from the University of Pennsylvania.
Registration for the 2025 NACS Financial Leadership Program is open. Register today to secure your seat!
Register Now
Registration Pricing:
NACS Member - $4,850
A tuition endowment from Cash Depot makes this program most affordable for all participants. With financial support from Cash Depot, program tuition is $4,850 which includes instruction, course materials, lodging, scheduled meals and entertainment. A portion of each registration fee goes to support NACS Alumni Network activities.
Please note: Registration is limited to retailer, distributor, and state association member companies only. State Associations, please contact Brandi Mauro at bmauro@convenience.org to register.
Classroom & Lodging
The Wharton School | University of Pennsylvania
Steinberg Conference Center
255 South 38th Street
Philadelphia, Pennsylvania, 19104
Lodging at the Steinberg Conference Center on the University of Pennsylvania campus and scheduled meals are included in the total cost of the program. NACS will handle the booking of your room only (arrival of Sunday, July 13 and departure of Friday, July 18). For accommodations before or after your program, we suggest one of the hotels near campus in the University City area or in Center City, Philadelphia. A complete list of hotels is available through Visit Philadelphia. The staff at the SCC can also assist you if you have any additional questions after arrival.
Classes will also take place in the Steinberg Conference Center. Visit Directions to Penn and Penn’s Facilities & Real Estate Services for directions to Wharton’s Philadelphia campus, campus maps, parking locations, and accessibility and building information.