Category Management

Effective category management can help retailers drive sales, reduce out-of-stocks and deliver new and exciting products to the 165 million shoppers who frequent a convenience store each day.

Latest News

November 23, 2020

NEW

Optimize Decision-Making

Navigate the new and unpredictable fuel environment by diversifying your supply options.

November 13, 2020

Merchandise Categories Pick Up Sales Slack

Tobacco, candy and snacks, along with digital support, are the superstars of c-store categories.

November 11, 2020

Running the Last Mile Race

Retailers have an opportunity to expand sales by tackling last-mile fulfillment.

November 3, 2020

Kum & Go Deploys Digital Workplace Platform

The tech solution aims to help employees communicate and manage schedules.

View All Category Management News

Contacts

For category management inquiries, contact:

Jayme Gough
Analyst
(703) 518-4226
jgough@convenience.org

For State of the Industry and CSX inquires, contact:

Chris Rapanick
Director, Business Development
(703) 518-4253
crapanick@convenience.org

For Convenience Tracking Program inquires, contact:

Leroy Kelsey
Director, Research
(703) 518-4255
lkelsey@convenience.org

Training and Development

Certified Convenience Category Manager Course
In a time when many retail channels are targeting the convenience-oriented shopper, it is more critical than ever for the convenience operators to have the right product mix to meet the consumer needs.

NACS Certified Convenience Advanced Category Management Curriculum
Whether a national, regional or local chain, experienced convenience store professionals will better understand the profit opportunities that come with effective category management.

Category Benchmarks

NACS State of the Industry Report
Talent acquisition and retention are two of the most critical elements of success. Strengthen your recruiting process and team quality using the latest benchmarking data.

NACS Annual Shopper Study (Previously the Convenience Tracking Program)
NACS Annual Shopper Study is a research study that conducts live shopper interviews onsite at convenience retail locations.

CSX Benchmarking Application
CSX allows participants compare financial performance and operating trends against various industry averages with NACS powerful business intelligence and benchmarking tools.

Syndicated Data Program
NACS and The Nielsen Company have joined forces to provide syndicated data to help NACS consumer product goods and convenience retailers gain a better understanding of the competitive marketplace.

NACS Category Definitions(PDF)
These categories were created to establish performance benchmarks and a framework for retailers and manufacturers to have meaningful discussions regarding market performance comparisons.