Onvo launched its next-generation mobile app, “built to deliver a faster, more seamless experience,” and enhanced rewards program, according to a press release sent to NACS.  

“At Onvo, we’re committed to creating memorable experiences at every stop,” said Harman Aulakh, vice president, marketing at Onvo. “Launching this app is a significant step forward for our brand, amplifying our ability to reward loyal guests, strengthen our community ties and deliver meaningful value to everyone who visits.” 

Onvo Rewards, powered by Paytronix, enables guests to earn Hoots—Onvo’s loyalty currency—on fuel and in-store purchases, unlock personalized deals and track and redeem rewards, the retailer said. The app also integrates PDI Age Verification for targeted offers on age-restricted items. 

Onvo said the app was built on the Rovertown platform and provides the flexibility to manage dynamic coupons, deliver targeted push notifications and promote app-exclusive offers. This May, Onvo will leverage the app to run a major summer sweepstakes, featuring prizes like a Caribbean cruise, sports tickets and exclusive products. Additionally, through its partnership with Penn State Athletics, Onvo app users will gain exclusive offers and experiences tied to the Nittany Lions. 

“Our guests choose Onvo for convenience, quality and value,” said Aulakh. “This next-generation app is designed to reward their loyalty, enrich their visits and deliver more moments of delight. It represents not just where we are today, but where we’re heading tomorrow.”