Trucking Technology Transformation

Freight network WARP announces technology that gives shippers access to the gig economy.

September 19, 2023

WARP, a tech-powered freight network specializing in middle-mile solutions, announced the launch of “gLTL”, giving LTL shippers access to the gig economy for the first time ever. Using proprietary technology and its vast catalog of carriers, WARP created a new LTL network for freight shippers.

In a traditional hub-and-spoke LTL network, freight shippers must wait to move their loads via shared truckload until enough other shippers have filled the truck, whether that be a 53-footer or box truck. With WARP’s new technology, shippers can now unlock additional capacity at faster rates with access to every size vehicle, from sedans to SUVs and sprinter vans.

The new service includes direct-to-store delivery, inventory transfer to fulfillment centers, warehouse to warehouse transfers and last-mile delivery. 

“With the launch of gLTL, we’ve just unlocked a new level of capacity for shippers looking to move freight more dynamically. We can now match inventory with customer demand in real-time, while reducing touch points and cost,” said Daniel Sokolovsky, CEO and co-founder of WARP. “Whether it’s restocking a viral product or responding faster to natural disasters by getting products to those in need more immediately, this is a solution for those who cannot afford to wait.”

By expanding to a larger mix of carriers, LTL shippers will more effectively be able to respond to surges in consumer demand by restocking shelves faster than ever before.

There are also cost savings when it comes to fuel, due to smaller vehicle size. Additionally, there is easier access to stores in crowded urban areas where larger vehicles are not allowed. Instead of yet another transfer and more potential for damaged products, WARP removes that additional touch point by providing access to a smaller vehicle right from the start.

The new gLTL format could address the national truck driver shortage of more than 80,000, with that figure expected to double over the next decade.