Stryve Grows Presence in C-Stores

The snack company “aims to be at the forefront of the growing demand for healthy, on-the-go snack options.”

June 07, 2023

PLANO, Texas—Healthy snack company Stryve Foods Inc. has expanded distribution of its products within the convenience store industry.

The company previously announced distribution at 7-Eleven and Speedway stores, and now Stryve has partnered with TravelCenters of America, Royal Farms, select Circle K regions, Kum & Go, Hutchinson Oil, Murphy Oil, Plaid Pantry, Cal’s Convenience, CEFCO, EnMarket, G&M Oil, GetGo, Jacksons, NEXCOM, Parker Company, Pilot/Flying J, Quik Chek, Refuel, Sunoco, Town Pump, Vintners and United Dairy Farmers.

This expansion builds upon the brand's existing distribution network, which includes mass merchandisers, drug stores, grocery stores, online platforms, natural channel stores and other select retailers.

“Convenience stores are an essential part of consumers' daily routine for the meat snack category, providing quick and accessible solutions for busy individuals seeking protein snacks. This channel expansion is an important part of our growth agenda, as Stryve Foods aims to cater to the needs of health-conscious customers who desire wholesome options without compromising on taste or convenience,” wrote Stryve in a press release.

Stryve Foods offers a range of high-protein snacks under the Stryve, Vacadillos and Kalahari brands. Its air-dried and seasoned meat snacks are made from top-quality steak. With its minimal ingredients, low to no sugar and gluten-free formulation, its products are suitable for various diets and lifestyles, including paleo, keto and low carb.

Stryve said that its expansion within the convenience store channel underscores the brand's commitment to meeting the evolving needs of consumers while empowering them to make better snacking choices.

“By making our products readily available in these locations, Stryve Foods aims to be at the forefront of the growing demand for healthy, on-the-go snack options,” wrote Stryve.

Need to educate your organization on managing new categories and category trends?  Then, check out the NACS I Impact 21 Certified Convenience Basic and Advanced Category Management Curriculum.  These online training programs teach and certify category management professionals who are new to the channel or are seasoned professionals looking to learn the latest in thought leadership, practices of category management and shopper marketing. More information at www.convenience.org/Solutions/Training-Development

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