ALEXANDRIA, Va.—Klondike is discontinuing its Choco Taco, reports the Associated Press. The company confirmed on Tuesday that the ice-cream novelty is being pulled from convenience stores, grocery stores and ice cream trucks.
“Over the past two years, we have experienced an unprecedented spike in demand across our portfolio and have had to make very tough decisions to ensure availability of our full portfolio nationwide,” a Klondike representative said in an email to AP. “A necessary but unfortunate part of this process is that we sometimes must discontinue products, even a beloved item like Choco Taco.”
Klondike is owned by Unilever, and the company will continue to sell cones, shakes and its signature Klondike bar nationwide.
Ice cream maker Good Humor also confirmed that it would stop selling its Toasted Almond Bars. The company cited production problems and the need to discontinue to slower moving items to ensure the distribution of other popular ice-cream novelties.
Social media did not take the news of Choco Taco’s discontinuation well.
“There are bad decisions, like getting a face tattoo or French kissing an alligator. Then there are horrifically bad inexcusable decisions like discontinuing the Choco Taco,” one fan tweeted.
Multimillionaire Reddit co-founder Alexis Ohanian offered to buy the rights to Chico Taco from Unilever to “keep it from melting away from future generations’ childhoods.”
U.S. Sen. Chris Murphy tweeted that he would invoke the Defense Production Act to mandate continued manufacture of Choco Tacos.
Klondike did eventually tweet that the company was “working hard to find a way to bring Choco Taco back to ice cream trucks in the coming years.”
Choco Taco could make a reappearance at Taco Bell, as the fast-food chain has a collaboration with Klondike that began in February. Taco Bell has been testing Choco Taco sales at 20 locations in Los Angeles and Milwaukee. The restaurant used to sell Choco Tacos but took them off the menu in 2015.