DHS Blue Campaign

NACS partnered with the U.S. Department of Homeland Security's Blue Campaign in 2017 to help combat human trafficking. The partnership provides convenience retailers access to free training and awareness materials that help store associates identify instances of human trafficking. 

Among the deliverables available to NACS members, NACS and the Blue Campaign co-produced the Human Trafficking Awareness Guide for Convenience Retail Employees (PDF) to help educate frontline convenience store employees about human trafficking and the indicators for recognizing a potential trafficking victim.
 
For employee handbooks and breakrooms, a one-page fact sheet (available in English and Spanish) is available for download that defines human trafficking, discusses who may be vulnerable, how to identify a potential victim and how to report a tip.
 
Free posters are also available in multiple languages and for multiple situations. The posters describe a type of human trafficking (sex trafficking, domestic servitude, forced labor) and encourages the public to learn more about what they can do to help stop this crime.
 
The downloadable and printable posters are designed for restrooms, near exit doors or checkout areas. Chose the appropriate posters for situational likelihood and language spoken by customers:

General Awareness Posters

Our general awareness posters each describe a type of human trafficking (sex trafficking, domestic servitude, and forced labor), and encourages the public to learn more about what they can do to help stop this crime. Available in English and Spanish.

What Does Human Trafficking Look Like? Posters

Victims of human trafficking can be any age, gender, race, or immigration status; they live in cities, suburbs, and rural areas. These posters raise awareness of the full reach of this crime and promote new and innovative web-based educational resources to reach all communities across the U.S. Available in English and Spanish.

You can request larger volumes of materials on the Blue Campaign’s website. Those materials will not have a NACS logo and are also free of charge.

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