NACS State of the Industry Survey

Data Submission Is Now Open for NACS State of the Industry of 2020 Data (SOI) Survey

Retailers—and the entire industry—use SOI data to compare their financial and key category performance against the aggregate benchmarks to aid in making data-driven decisions and improve the profitability of their businesses. This year, understanding industry scenarios, gaps, strengths and opportunities is more valuable than ever! In late spring, NACS will deliver industry performance data about a critical year to help retailers understand, reset and navigate the post-pandemic marketplace. For the first time, the report will feature newly available shopper insights from our Convenience VoicesTM panel, as well as performance metrics across each of the six NACS regions.

Data collection for the NACS State of the Industry Report® of 2020 Data is NOW OPEN, and your participation and support matters more than ever! Be a part of the industry’s most valuable data set by confidentially submitting your company data. Submitting data is easy! Just download the firm-level data submission form provided on this page - most companies complete it in just a few hours. The process of collecting and preparing your data for submission also helps you to better understand your own business metrics and prepares you to benchmark against the insights unlocked in the aggregated data and metrics revealed in the final SOI. By participating, you’re helping NACS, our industry and perhaps most importantly, your business—all at the same time.

As with all sensitive company data, NACS SOI Survey data is kept completely confidential and will only be used in aggregate for analysis with data from other participating retail companies.

Submit Your Data

Submit Data on or Before March 5, 2021

Primary Survey

The NACS State of the Industry Report® of 2020 Data reports the best available industry information that your company needs to stay competitive and progress to top-performer status. With increasing competition from non-traditional fuel marketers and increased pressure from adjacent channels, traditional c-stores and fuel marketers need more actionable, targeted performance data. Insightful and actionable benchmark information is the only way to design effective strategies to grow market share and profits. Report information is based on the income statement, balance sheet and productivity data provided by convenience store companies across the country, as well as other relevant data sources.

Download Firm Level Survey

Benefits of Participating

Survey participants will receive:

  • Two access licenses to the NACS State of the Industry Report® of 2020 Data
  • One complimentary registration to the 2021 NACS State of the Industry Summit, April 14, 2021
  • A custom report of your company’s data in comparison to the State of the Industry 2020 aggregate data metrics to assist your internal analysis of your performance

Demographics Survey (CSX Subscribers Only)

If you are a current CSX subscriber or FRMC Study Group Member, it is even easier to participate. You will only need to ensure your retail data is current and fill out the brief Demographic Survey to complete your requirements for a complimentary NACS State of the Industry Report®. Just click on the button below to download.

Download Demographics Survey

Please email completed surveys to:

These surveys are strictly confidential. The published analysis will be structured to prevent identification of participating companies.