Choice Market founder and CEO Mike Fogarty and his team have developed a convenience store and prepared food offer that’s perfectly suited for an urban Denver community, where customers tend to gravitate more toward upscale healthier options made with natural and organic ingredients.

Located in a 350-unit apartment complex, Choice is a combination of a convenience store for coffee, drinks and snacks on the go, a fill-in grocery store for fresh meats, cheeses, fruits, produce and household items, and a quick-service restaurant featuring seasonal and locally grown ingredients for fresh-prepared sandwiches, salads, bowls and juices.

In addition to made-to-order menu options, Choice offers freshly prepared and packaged foods in recyclable and compostable packaging, a nod to the company’s sustainability efforts to sort and recycle food and merchandise packaging.