NACS State of the Industry Report® Survey

Data submission for the NACS State of the Industry Report® of 2025 Data is open through March 17, 2026.

The annual NACS State of the Industry Survey collects data from convenience retailers of all sizes to produce the NACS State of the Industry Report®, the definitive benchmarking tool for the U.S. convenience industry and the most comprehensive collection of data, trends and operational and financial performance metrics. This data also drives the content and agenda at the annual NACS State of the Industry Summit.

The value of the aggregate data grows exponentially with retailer participation. The NACS State of the Industry Report has been the gold standard for over 50 years because its representative sample reflects every region of the United States across every chain size and store count, including specific insight into what drives profits among the top performing companies.

Survey Submission

This survey is for retail companies that don’t provide data through NACS CSX or a Study Group subscription.

Basic financial and operational metrics such as sales, cost of goods sold and select expenses are required for participation.

Instructions and contact information for questions are provided in the downloadable excel form.

Download
2025 Firm Level Survey Def 7.2

For retailers using NACS Category Definitions 7.2
Download
2025 Firm Level Survey Def 8.0

For retailers using NACS Category Definitions 8.0
 

The NACS Category Definitions were developed by the NACS Research & Technology Committee to provide guidelines for terminology to facilitate discussions across operations, store-level benchmarking, and market and category performance comparisons.

Version 8.0 of the category definitions was released in 2021.

Benefits of Participation

Survey participants will receive:

  • Two digital access licenses to the NACS State of the Industry Report® of 2025 Data
  • One complimentary registration to the 2026 NACS State of the Industry Summit on April 14-16, Dallas, Texas
  • A custom report of your company’s data in comparison to the SOI aggregate data to assist in your internal analysis of your company’s performance

Demographics Survey (NACS CSX/Study Group Members)

If you are a current CSX subscriber or Study Group member, it is even easier to participate in the data submission process.

You only need to ensure that your retail data is current through December 2025 and fill out the brief downloadable Demographic Report below to complete the submission requirements.

Download
2025 SOI Demographics Survey

As with all sensitive company data, NACS State of the Industry Survey data is kept completely confidential and will only be used in aggregate for analysis with data from other participating retail companies. The published analysis will be structured to prevent identification of participating companies.