Weigel’s is launching its MyWeigel’s Rewards Road Trip ’25 campaign, offering MyWeigel’s Rewards members the chance to win prizes and redeem food offers from May 5-August 3, according to a press release sent to NACS.
In-app promotions and giveaways include the chance to win:
- A Sea-Doo personal watercraft
- An Eddie Bauer camper
- 10 Traeger wood pellet grills
- Free gas for a year
- Free fountain drinks for a year
- Field & Stream VIP festival tickets
- E-bikes
- Free Mountain Dew, Reese’s and Little Debbie
- Camping gear and more
Exclusive food deals include:
- $8.99 one-topping pizza all summer
- $6 W Menu, expanded with new combo offers
- $1 ring donuts
- Two stuffed biscuits for $4.99
- $1 coffee happy hour daily from 2–6 p.m.
- Buy one hot dog, get one for $1
“We’re thrilled to bring this exciting campaign to our loyal customers,” said Jessica Starnes, director of loyalty at Weigel’s, noting that the retailer partnered with GSP for the marketing program. “We knew that GSP could bring this Road Trip ’25 to life in-store, helping us reward our guests and enhance their summer travels.”
Rutter’s also kicked off a summer sweepstakes for its rewards members this week, with plans to giveaway over $400,000 in prizes to customers. One customer will win $25,000, according to a press release from the company. The sweepstakes will run through September 1.
Earlier this month, Weigel’s celebrated Cinco de Mayo with a promotion that featured “a curated selection of culturally inspired products, including brands like Jarritos, Marinela and Electrolit, alongside Weigel’s proprietary foodservice offerings.”
In 2024, Bill Weigel, the CEO of the company, spoke with NACS Magazine about the importance of political engagement.