YPF FULL Black Nordelta Is the 2026 Best Foodvenience Store in the World

YPF FULL Black Nordelta is the 2026 winner of The Best Foodvenience Store in the World competition, announced today during The Retail Marketeers’ Convenience Leaders Convention in Hamburg, Germany.

Located in Greater Buenos Aires, YPF has "shifted the value proposition from being a location-led convenience to a destination-led choice," the company said. FULL Black Nordelta represents the next stage in YPF’s evolution by integrating premium foodservice, convenience retail and hospitality into a single destination-led model.

YPF is Argentina’s leading integrated energy company, with more than 1.5 million people visiting its network of over 1,600 service stations per day, while FULL, its convenience retail and foodservice brand, operates more than 1,200 stores nationwide.

Located in a major residential and business community in Greater Buenos Aires, FULL Black Nordelta reorganizes the checkout experience as a complete journey, from welcome and discovery to recommendation, preparation, table service or takeaway, which create meaningful reasons for customers to stay and return, it said.

FULL Black Nordelta brings convenience retail and premium foodservice together around one clear promise: destination quality without sacrificing convenience. Its proprietary offer combines chef-led meals, specialty coffee, premium bakery, freshly prepared dishes and a signature burger platform developed with Chef Mauro Colagreco. Menu, retail assortment, architecture, technology, service and kitchen workflows were designed as one connected experience, allowing customers to choose speed when they need it and hospitality when they want it.

The strategy began with customer segmentation and an understanding of Nordelta’s local expectations, which revealed an opportunity to move beyond fuel-led transactions and create relevant reasons to visit throughout the day. The result is a distinctive foodvenience model that customers intentionally choose, even if they don’t need to refuel.

Black Nordelta is designed as an all-day destination, YPF said, with a distinct customer mission for each daypart. Morning and lunchtime are the strongest occasions, offering specialty coffee and premium bakery for commuters, residents and customers who choose to stay and work during breakfast, while lunch offers include signature burgers, chef-developed dishes, fresh salads and fast meal solutions for both dine-in and takeaway.

Coffee and bakery offers extend through the afternoon with seating areas for informal meetings, social occasions or casual dining throughout the day. "The strategy goes beyond extending opening hours," YPF said. "Black Nordelta deliberately evolves the role, atmosphere and offer of the same space throughout the day, building on its strongest morning and lunchtime occasions while creating relevant reasons to visit from afternoon into evening."

Check out more on YPF FULL Black Nordelta at globalconvenience.com. 

The 2026 Best Foodvenience Store in the World competition was co-hosted by Insight Research and NACS, with knowledge partner The Moseley Group and sponsor Deliverect. Previous winners include Rutters (USA) in 2025 and Applegreen (Ireland) in 2024. 

Global South America