Marketing

Twice Daily Debuts ‘Summer of Fun Sweepstakes’

The Tennessee-based company is also launching a new menu deal.

Jul 16, 2025

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Tri Star Energy-owned Twice Daily and White Bison Coffee are kicking off summer with a seasonal sweepstakes, meal deals and new menu items.

Twice Daily launched its annual Summer of Fun Sweepstakes, with eight weeks of prizes that lead to a grand prize in August. Twice Daily Rewards members can enter the Summer of Fun Sweepstakes by redeeming points in the TD/WB Rewards app or loyalty offers in-store from now through August 25.

Weekly prizes include gift cards, travel vouchers, concert tickets, an electric bike, an Xbox and more. The grand prize winner will receive a two-night stay at the Opryland Hotel in Nashville, including four tickets to the SoundWaves water park and $500.

Twice Daily is also offering 2 for $5 breakfast sandwiches through August 25. Guests can choose from sausage, egg and cheese croissants, bacon, egg and cheese waffles or a chicken biscuit.

White Bison Coffee is introducing frappes in a variety of flavors for the summer season. All frappes can also be made dairy free. Flavor options include:

  • Strawberries and cream
  • Peaches and cream
  • Coffee
  • Caramel
  • Mocha
  • White chocolate mocha

Other retailers have also launched value deals. Earlier this month, Pilot rolled out a new “Fuel Kit” value snack box. The $8 snack box lets customers mix and match snacks, candy and drinks, and is available now through September 2 at more than 340 participating Pilot and Flying J locations.

EG America also introduced new menu items last week. The LTO Chicken Fajita Tornado is available at all banners under EG America, and a new snack wrap also joined the lineup at EG America’s Cumberland Farms North and Fastrac stores.

Merchandising

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