McLane Announces ‘100 Days of Summer’ Campaign
The campaign features seasonal offerings ‘designed to help convenience retailers maximize summer sales.’
Apr 29, 2026
McLane Company Inc. recently announced the launch of its “100 Days of Summer” promotional campaign, a “curated selection of seasonal food and beverage offerings designed to help convenience retailers maximize summer sales opportunities,” the company said.
Curated by McLane Fresh, the company said “100 Days of Summer” gives retailers a way to build grab-and-go offerings with a mix of ready-to-sell favorites and seasonal products that help increase sales and encourage repeat visits.
“100 Days of Summer” includes a range of featured products:
- Prendisimo Duo Slice Pizza—“A flexible, two-slice format delivering popular flavors like cheese, pepperoni and meat lovers.”
- HiBird Chicken with Mike’s Hot Honey—“A trending sweet-heat offering from HiBird, McLane’s premium chicken program designed for convenience stores.”
- Cake Pops—“Bite‑sized, grab‑and‑go treats in craveable flavors like birthday cake, cookies n’ cream and chocolate, designed to drive impulse purchases.”
- Café Bustelo Espresso Style Coffee and Hershey’s Cold Brew Mocha Latte—“Ready‑to‑drink beverages backed by strong brand recognition that pair seamlessly with food items and drive easy add‑on purchases.”
- King’s Hawaiian Sliders—“Premium, handheld sandwiches ideal for grab-and-go occasions.”
McLane said that retailers that place qualifying orders by Memorial Day can opt to receive point‑of‑purchase (POP) assets, such as branded signage and merchandising pieces designed to boost in‑store visibility.
“Summer is one of the most important selling seasons for convenience stores, and we’re always providing innovative solutions to help our customers capture that demand,” said Michelle Patterson, vice president of marketing and communications for McLane. “Our ‘100 Days of Summer’ campaign features proven products, strong merchandising and turnkey solutions that create an engaging in-store experience.”
Last year, McLane unveiled HiBird, its “premium chicken program designed for convenience stores.” HiBird, part of the McLane Fresh family of brands, includes chicken sandwiches, chicken strips, potato wedges and white cheddar mac and cheese, plus HiBird’s new signature sauce, “a standout take on comeback sauce that’s creamy, tangy, savory and mildly spicy,” the company said.
