In the wake of the flooding over the holiday weekend in Texas, Texas-based Yesway said it is joining the effort to provide support and relief to those who need it most. “As a company deeply rooted in Texas, we are humbled to stand alongside the people of the Hill Country during this incredibly difficult time,” the retailer said in a press release.

To aid recovery and long-term rebuilding, Yesway is pledging a $100,000 donation to the Community Foundation of the Texas Hill Country's Kerr County Flood Relief Fund. The retailer is also inviting Yesway and Allsup's customers, employees and supplier partners to contribute through donations made at the checkout.

Now through July 31, 2025, donations of $1, $5, $10 or more can be made at the register in any Yesway or Allsup's store.

The damage has been extensive, with disaster declarations issued for 14 Texas counties, including Kerr, Gillespie, Comal and Kimble, among others. Campsites, homes and riverside communities have been destroyed.

“Our hearts are with the families, first responders and entire communities whose lives were forever changed by these floods,” said Tom Trkla, Yesway's chairman, president and chief executive officer. “We are not first responders, but as neighbors and fellow Texans, all of our over 3,100 employees in the state feel a deep responsibility to help however we can. It is with gratitude and humility that we offer our support and ask others to join us. Even a small donation can be a lifeline for someone in need. Yesway has always believed in the power of community. While no single act can undo the devastation, we hope that, together, we can provide relief, restore hope and remind those suffering that they are not alone.”

In May, Yesway donated $100,000 to Operation Homefront in celebration of Military Appreciation Month.