M&M's, produced by Mars, rolled out its 2025 Valentine’s Day Gift Guide featuring new flavors, packaging and bundles, Mars announced in a press release.
New offerings from M&M’s this season include:
- Strawberries & Crème M&M’s: The new limited edition seasonal Valentine’s flavor is “a delightful take on a traditional chocolate-covered strawberry, with the scrumptious taste of strawberries and crème-flavored white chocolate covered in festive shades of pink candy shells.”
- Mars 2025 Valentine's Bundle: “The Mars 2025 Valentine's Day Bundle includes the limited-edition Strawberries & Creme M&M's Valentine's Day flavor, M&M's Minis in festive packaging, Lifesaver Wild Berry Gummies X's & O's and Skittles in heart-shaped boxes.”
- M&M's Valentine’s Day Peanut Butter Mega Tubes: “This treat brings together the creamy, comforting indulgence of M&M's Peanut Butter Mega in festive Valentine’s Day packaging for the ultimate sweet-and-salty delight.”
The Hershey Company is looking ahead to spring with its Easter product line.
“This Easter, we’ve put a fresh spin on our iconic offerings, incorporating a seasonal twist that highlights the beloved traditions and flavors of the season,” said Keely Johnson, senior associate manager, Easter season at The Hershey Company in a press release.
Hershey’s new seasonal offerings include:
- Kit Kat Bunnies: “These adorable bunnies combine the classic Kit Kat crunch with layers of crispy wafers and smooth milk chocolate, bringing a twist to Easter baskets that will make you hop for joy. Available for a limited time in snack size.” The Kit Kat Bunnies follow up the Kit Kat Chocolate Santa which launched this past holiday season and was the first time ever the Kit Kat brand offered snack-sized shapes, according to Hershey.
- Reese's Peanut Butter Cups with Spring Sprinkle: “The chocolate and peanut butter crème combo is now ready for spring with the addition of seasonal shaped sprinkles. From bunnies to chicks and even eggs, these crunchy sprinkle additions bring a surprise … Available for a limited time in Big Cups and miniatures.”
- Reese's Peanut Butter Carrots: Reese's is introducing an individually wrapped carrot shape. Available for a limited time in snack size.
- Twizzlers Bunnies: “Shaped like your favorite neighborhood bunny, these chewy, sweet treats pop with the brand's classic cherry flavor, making them the ideal addition to baskets, egg hunts and seasonal candy dishes. Available for a limited time in a new 2.1 oz bag.”