Rutter’s is celebrating spring with the launch of its newest seasonal beer, Rainy Daze.
“In collaboration with Rusty Rail Brewing Company, Rainy Daze is a hazy IPA with a berry aroma and flavor. It’s the perfect brew for relaxing spring weekends,” the retailer said in a press release sent to NACS.
Rainy Daze will be sold in a four pack of sixteen-ounce cans while supplies last and is available now in Rutter’s Pennsylvania locations selling beer. This launch marks the sixth Rutter’s exclusive beer launch.
“At Rusty Rail Brewing, we love crafting unique flavors, and Rainy Daze is no exception!” said Logan Powell, head brewer at Rusty Rail Brewing. “This exclusive Berry IPA, brewed in collaboration with Rutter’s, is the perfect companion for any adventure—rain or shine!”
“Rutter’s thrives on bringing new and exciting offerings to our customers,” said Adam Long, senior category manager. “This flavorful hazy IPA continues a long line of specialty beers crafted carefully just for them.”
Earlier this spring, Rutter’s launched a new store format that adds a bar to its convenience stores. The retailer’s 21+ Bar and Lounge locations measure 14,000 square feet and feature a bar and lounge with TVs, live sports tickers, alcoholic beverages and video game terminals. In addition to the entertainment and bar experience, the new Rutter’s locations will also offer classic convenience store offerings, Made For You food, beer caves and fuel options.
Rutter’s first two Pennsylvania bar locations are located in Johnstown and Milton.