Weigel’s has launched its new $6 W Menu, featuring seven unique combos priced at $6. “The $6 W Menu is Weigel’s answer to helping customers stretch their budgets during the festive period,” Weigel’s said in a press release.
The $6 W Menu combos include:
- Combo 1: A sausage biscuit, ring donut and medium coffee.
- Combo 2: The SEC Biscuit paired with a 12oz RedBull.
- Combo 3: Two slices of breakfast pizza and a 20oz Pepsi.
- Combo 4: A classic chicken biscuit and an 11oz Tropicana juice.
- Combo 5: Two slices of pizza with a 20oz Coke.
- Combo 6: A hot dog, Doritos and a 20oz Aquafina.
- Combo 7: Two roller grill items, Better Day Chips and a medium fountain drink.
“Our new $6 W Menu was crafted with variety in mind,” said Doug Yawberry, president of Weigel’s. “From hearty biscuits to our signature pizza slices and refreshing beverage pairings, each combo offers value and satisfaction for our customers on the go. Especially during the holidays, we know every dollar counts, and we’re proud to provide our community with options that help make their season a little easier.”
Weigel’s said the $6 W Menu is part of its strategic push to compete directly with QSRs in the foodservice arena. "As more customers turn to convenience stores for their meals, we’re focused on delivering the same quality and satisfaction they expect from a QSR, at a fraction of the cost," Yawberry explained. "We’re not just competing on price—we’re challenging the idea of what convenience stores can offer. With our $6 W Menu, we’re redefining value and convenience for our customers."
"We believe that affordable, delicious meals should be accessible to everyone," Yawberry continued. "Our customers are looking for options that match their busy lifestyles and budget without sacrificing quality, and the $6 W Menu delivers on that promise."
Last month at the 2024 NACS Show, Weigel’s was honored with the Fuels Innovator of the Year Award, presented by Fuels Market News Magazine.