Krispy Kreme and Warner Bros. Discovery Global Consumer Products are bringing mystery and monsters to life this Halloween in a first‑ever unveiling of the all‑new Scooby-Doo Halloween Dozen.
Fans can head to participating Krispy Kreme shops across the United States to grab a Scooby-Doo Halloween Dozen, which comes in a limited-edition custom Scooby-Doo box and features new doughnuts “perfect for any event, gathering or adventure this Halloween season,” according to the announcement.
“We’ve asked Scooby-Doo and his friends to solve ‘The Case of the Disappearing Doughnuts’ because it seems like whenever we put out a dozen Krispy Kreme doughnuts, they vanish almost immediately,” said Dave Skena, global chief brand officer for Krispy Kreme. “Scooby‑Doo is the perfect franchise this Halloween season for a fun collection of all new doughnuts and to solve this spooky mystery.”
The Scooby Dooby-Doo Doughnut, which the press release describes as an original glazed doughnut dipped in Scooby-Doo blue icing and decorated with lime green icing swirls, orange cake batter buttercream and topped with a Scooby-Doo chocolate piece.
The Mystery Machine Doughnut is an original glazed doughnut dipped in chocolate icing and chocolate sprinkles and decorated with lime green icing and a Mystery Machine chocolate piece.
The Spooky Monster Cookies N’ Kreme Doughnut is described as a doughnut filled with Oreo Cookies n’ Kreme filling, dipped in Scooby-Doo purple icing and decorated with Oreo pieces, black chocolate icing and a Scooby-Doo monster chocolate doughnut piece.
The last specialty offering is the Jinkies! Halloween Orange Sprinkle Doughnut, which is an original glazed doughnut dipped in orange icing and decorated with a “spooky” Halloween sprinkle blend.
Guests can also get into the spooky spirit at Krispy Kreme this Halloween season on Friday, October 13, receiving an original glazed dozen for just 13 cents when they purchase any dozen at regular price.
And to make the Halloween season even more Scoob’tastic, Krispy Kreme is offering guests who wear any Halloween costume to participating shops October 31 a free doughnut of choice, no purchase necessary.