Seagram's Escapes Adds New Tropical Flavors

Five new flavors round out Seagram’s Spiked selection.

July 27, 2023

Seagram's Escapes has added five new tropical flavors within the Spiked portfolio.

The Seagram's Escapes Spiked line introduced Pineapple Cherry Lime, Blood Orange Peach and Passionfruit Margarita along with two flavors that will be part of its rotating Tiki Series. Tiki Punch is available now through August and then switches to the new Mango Mai Tai flavor available from September to February 2024, according to a press release.

"Boasting rich, tropical flavors, the refreshed Spiked line is perfect for consumers looking to turn up any occasion with higher alcohol content," according to Erin Dings, Seagram's Escapes brand manager. "We are confident that this delicious lineup will appeal to even more consumers during summer drinking occasions."

The Spiked line can be found in new packaging that the company says was “refreshed to a more premium design with universal appeal.” Seagram's Escapes Spiked can be found in 23.5 and 16 oz cans. The new Jamaican Me Happy and Pineapple Cherry Lime flavors are also available now in a new, trial 7.5 oz can.

In March, Seagram’s debuted the 7.5 oz can aimed at increasing trial for the brand.

The ready-to-drink cocktail category has spiked in recent years. Stay current on industry trends with the NACS State of the Industry Report of 2022 Data, available now.