Frazil Brings Back ‘Free Frazil Friday’ for the Summer

This summer will see the return of Free Frazil Friday, where customers can enjoy a free Frazil at participating convenience stores nationwide beginning June 5.

To redeem the offer, customers can visit any participating c-store, fill a small-size Frazil cup and scan it at the register to receive it free of charge.

Fans can choose from a variety of Frazil's signature flavors, including favorites like Cherry Limeade, Blue Raspberry and Tiger's Blood, the company said.

The campaign first launched in 2023 across Utah, Idaho and Nevada. In 2024, it expanded nationwide.

"Free Frazil Friday has really taken on a life of its own," said Sam Owens, CMO of Frazil. "It's something fans genuinely look forward to each summer. It's fun, it's simple, and it's one of those little moments that just feels like summer for customers and for all of us who get to be part of it each week."

In September 2025, Frazil acquired Alligator Ice, a frozen drink and dispenser company available in convenience stores. “The move marks another milestone in Frazil's strategic expansion across diverse channels, including convenience stores, entertainment venues, quick-service and limited-service restaurants (QSRs/LSRs) and educational institutions,” the company said at the time.

Read more about how the frozen dispensed beverages category delivers high margins and endless opportunity for creativity in the November 2025 issue of NACS Magazine feature “Cold, Bold and Sold.”