Casey’s Rolls Out Annual Cash for Classrooms Campaign

Casey’s recently rolled out its annual Cash for Classrooms campaign, inviting customers to support local K-12 public and nonprofit private schools. “With the support of The Coca-Cola Company, Casey's aims to raise $1.4 million to support grants that fund physical improvements, classroom resources, teacher support and community engagement,” the retailer said.

Now through September 8, guests can contribute when they shop at Casey’s by rounding up at the register in-store; adding a donation at checkout when placing an order in the Casey’s app; or purchasing Coca-Cola products, which generates five cents for each qualifying beverage purchase (up to $250,000).

Money raised directly funds individual grants to schools of up to $50,000 for physical improvements, material needs, teacher support and community engagement initiatives in Casey’s communities.

“Schools and teachers are at the core of the communities we serve and call home,” said Katie Petru, director of PR, communications and community at Casey’s. "Thanks to the generosity of our guests, team members and partners, Cash for Classrooms continues to create opportunities for students and educators across Casey's Country. Every donation is an investment in the people and programs that make a real impact on young lives every day."

Since the program launched in 2020, Casey’s said Cash for Classrooms has awarded more than 500 grants totaling $6.2 million, including $1.6 million in direct contributions from Casey’s. Last year, schools across 17 states received 100 grants totaling more than $1.3 million.

Casey’s highlighted that some recent Cash for Classrooms grants include:

• $50,000 to West Liberty Community School District (West Liberty, Iowa) to build an all‑inclusive, sensory‑friendly playground designed to serve students of all abilities.
• $50,000 to USD 234 Eugene Ware Elementary School (Fort Scott, Kansas) to install an inclusive playground that promotes accessible outdoor learning and play.
• $35,000 to Marshall County High School (Benton, Kentucky) to add a weather‑protective awning that improves accessibility for students using wheelchairs.

Also from Casey’s, earlier this summer the company said it expects to add at least 400 stores as part of its new three-year plan. Casey’s has also rolled out a new sauced wings offering to about 850 stores so far, according to Brad Haga, senior vice president of prepared food and dispensed beverage.