M&M’S Crunchy Mint Wins ‘Flavor Vote’
Fan-favorite flavor will hit shelves this month following customer campaign.
Aug 02, 2018 | 1 min read
HACKETTSTOWN, N.J. – Crunchy Mint will join the M&M’S line-up later this month, after beating out Crunchy Espresso and Crunchy Raspberry to win the “flavor vote” in millions of taste tests throughout the United States. Earlier this year, M&M’S launched the three new limited-edition flavors for the campaign and asked its fans to choose their favorite flavor. Crunchy Mint M&M’S will be sold in U.S. stores for an 18-month period, while supplies last.
“Our fans have spoken and once again played an influential role in choosing the next flavor of M&M’S,” said Allison Miazga-Bedrick, brand director, M&M'S. “We love providing our fans with opportunities to have their voices heard, and we look forward to finding more ways to do so in the future.”
M&M’S Crunchy Mint is made with dark chocolate and wrapped in the brand’s signature colorful crispy shell with a cocoa rice crisp center, offering fans a chocolatey crunch in every bite. The new flavor will be available at retailers nationwide in a 2.83 oz. Share Size and an 8-oz. Sharing Size Stand Up Pouch.
