NACS Marketing Foodservice in Convenience Retailing

1 of 10 online modules in the Certified Convenience Foodservice Management (CCFM) online training series.

Marketing foodservice offerings within the convenience operation begins with a good understanding of our guests and ways to best reach them. This course outlines the pillars of a successful foodservice marketing approach in convenience retail, and how may be different from traditional convenience retail marketing. Participants will view examples of marketing programs and use case study activities to develop marketing plans and tactics that connect foodservice to their guests.