7-Eleven Partners With New Jurassic World Film

The retailer will feature dinosaur drinkware, Slurpee flavors and hot food combos.

June 04, 2025

7-Eleven Inc. is teaming up with Universal Pictures and Amblin Entertainment to celebrate the upcoming release of “Jurassic World Rebirth,” coming to theaters July 2, 2025, according to a press release.

The retailer said the collaboration brings dinosaurs to life across participating 7-Eleven, Speedway and Stripes stores nationwide with exclusive co-branded products, immersive in-store takeovers and themed limited-time offers.

The product releases include:

  • Drinkware collectibles: Customers can get limited-edition Big Gulp drink cups and badge-style dangler straws at participating stores that feature the Titanosaurus, Mosasaurus and Quetzalcoatlus.
  • Slurpee drink flavors: The classic blue raspberry and cherry flavors will be renamed to Mission: Deep Blue and Mission: Colossal Cherry.
  • Hot food combos: five-piece bone-in wings for $5 and any two pizza slices and a Big Gulp drink for $2.

Meanwhile, 7-Eleven's online merch store, 7Collection, is launching 7-Eleven x Jurassic World Rebirth apparel, “from bold graphic tees and adventurous button-downs to a trucker hat,” the retailer said.

7Rewards and Speedy Rewards members who purchase any 20-ounce Dr Pepper bottle at 7-Eleven and Speedway stores can win daily movie tickets, now through July 16.

Before heading to theaters, 7-Eleven said that fans in New York City, Los Angeles and Beavercreek, Ohio, can step into the world of Jurassic World Rebirth from June 27 to July 6. Two 7-Eleven stores and one Speedway store will be completely transformed into a Jurassic World Rebirth experience. The limited-time activation will feature “immersive decor, photo ops and items like collectible toys, plush dinosaurs, Funko POP! figures and Jurassic World Rebirth sunglasses available at participating stores.”

In other recent 7-Eleven collaboration news, in May the retailer teamed up with Blue Diamond to release Cherry Slurpee-flavored almonds. Blue Diamond Cherry Slurpee Almonds were available for a limited time at participating 7-Eleven, Speedway and Stripes locations nationwide in 1.5-ounce snack tubes.