YORK, Pa.—Rutter’s, a Pennsylvania-based convenience retailer, launched online ordering for its Rutter’s Rewards customers through a partnership with Paytronix. Now these members can skip the line and order ahead from Rutter’s award-winning food menu at Rutters.com or by using their updated mobile app, the company announced.
Also, as a thank you to its loyal customers, who recently voted Rutter’s Rewards one of America’s best loyalty programs, the company is giving all VIP Rewards members a bonus 25 cents off per gallon of fuel when they place their first online order.
Additionally, all first-time users who download the Rutter’s app and sign up to be a Rutter’s VIP receive 10 cents off per gallon of fuel. VIP Rewards members are able to view their fuel rewards, monthly promotions and special VIP only offers, as well as search for store fuel prices and amenities.
In January, Rutter’s announced plans to open 50 new locations across Delaware, Maryland, Pennsylvania, Virginia and West Virginia.
The NACS report Driving Engagement From Convenience Retail Loyalty Programs is free to all NACS members.