Krispy Kreme Opening Times Square Flagship
Opening in 2020, the new location will feature immersive and interactive digital experiences.
Jun 11, 2019
WINSTON-SALEM, N.C. – Krispy Kreme announced that it will open the first-of-its-kind flagship in Times Square in New York City. Opening in early 2020, the shop will serve more guests annually than any other Krispy Kreme location in the world.
Within the shop’s 4,500-square-foot retail space, Krispy Kreme will bring its doughnut theater experience to life on the world stage, showcasing the end-to-end doughnut making process. The site will feature stadium-style seating, offering the perfect view of the doughnut theater across the shop.
“In the most iconic city in the world, the Krispy Kreme Times Square Flagship will showcase our brand on the global stage and inspire customer wonder. We love making awesome doughnuts, and New Yorkers deserve hot and fresh doughnuts!” said Michael Tattersfield, CEO and president of Krispy Kreme Doughnut Corporation.
To accommodate guests who are on the go, Krispy Kreme Times Square Flagship will offer numerous convenience features, including an exterior walk-up window where guests can purchase doughnuts and coffee. The flagship will also offer an interior “grab-and-go” counter featuring pre-packed dozens of glazed doughnuts, select assortments and merchandise.