Red Bull Debuts Organics Soda Line

The premium line of soda boasts ingredients from natural sources

April 02, 2018

SANTA MONICA, Calif. – Today, Red Bull North America launched its new line of organic soda called ORGANICS by Red Bull. ORGANICS by Red Bull is currently available in San Diego County, California, and a region in North Carolina, plus online via Amazon.com.

ORGANICS by Red Bull have been certified organic in compliance with the USDA National Organic Program and bear the USDA Organic seal. Like all Red Bull beverages, they are sold in 100% recyclable, aluminum cans and are vegan, gluten-free, wheat-free and dairy-free.

The new line comes in four flavors:

  • ORGANICS by Red Bull Simply Cola. A lightly carbonated drink with a unique cola taste that isn’t too sweet. Derived from multiple plant extracts like kola nut, ginger and cinnamon. As the only caffeinated beverage in the range, an 8.4 fl. oz can of ORGANICS by Red Bull Simply Cola contains 32 mg of caffeine, comparable to conventional cola beverages. The caffeine in ORGANICS by Red Bull Simply Cola comes from organic coffee beans harvested on plantations all over the world.
  • ORGANICS by Red Bull Bitter Lemon. The refreshing tart flavor of caffeine-free ORGANICS by Red Bull Bitter Lemon comes from citrus extracts and lemon juice concentrate, complemented by an herbal bitterness derived from plant extracts.
  • ORGANICS by Red Bull Ginger Ale. The aromatic, spicy flavor and warm amber color of caffeine-free ORGANICS by Red Bull Ginger Ale are thanks to the ingredients from natural sources including ginger extracts and zesty organic lemon juice concentrate.
  • ORGANICS by Red Bull Tonic Water. The distinctive, light taste of caffeine-free ORGANICS by Red Bull Tonic Water is from a thoughtfully balanced blend of lemon and lime notes and a little herbal bitterness from plant extracts. The well-balanced sweet and sour taste is tart and dry.
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