Enerbase Cooperative Resources recently opened the Midwest’s first c-store to feature Amazon’s “Just Walk Out” contactless payment technology at its new South Broadway Cenex retail location in Minot, North Dakota, according to a press release sent to NACS.

The Cenex location added the contactless technology to “focus its efforts on delivering high-quality, personalized service” and add services to the forecourt. “While shoppers browse inside, support staff are at the ready to fill tanks and wash windshields for no additional cost,” said the retailer.

"As a cooperative, we’re always looking for ways to improve operations and deliver the best service to our members and customers,” said Enerbase CEO Ricky Aberle. “Bringing this technology to the c-store allows our team to focus on providing the best experience for the factors we can’t automate, like welcoming guests, answering their questions, changing their oil and checking their tire pressure.”

Cenex said it created an exact 3D model of the store to map the placement of the system’s cameras. To account for all customer needs, the retailer built a lobby space adjacent to the Amazon entry gate where customers can pay for their fuel inside, purchase age-restricted items and easily access restrooms without needing to create a contactless payment account.

“Customers are really intrigued and curious about the contactless system and appreciate that we’ve got staff who can walk them through the process. It’s hard to find a station that will pump your gas and clean your windows these days,” said Aberle. “With the highest level of convenience out at the pump and inside the store, we’re able to offer the best of the old and the new.”

In September, NACS Daily reported Amazon planned to bring its Just Walk Out technology to ten additional United States college campuses, bringing the total number of campus stores using the technology worldwide to more than 30.

NACS featured Amazon’s “Walk-Off Market” at T-Mobile Park in Seattle in a 2022 Ideas 2 Go video.