Amazon announced that it is expanding its grocery and free pickup to all customers in U.S. cities and towns where Amazon Fresh is available, which includes non-Prime members. The services were previously only available for Prime members. Further, in the future the company aims to expand grocery and free pickup to any city with a Whole Foods.
In a company press release, Claire Peters, vice president of Amazon Fresh, said, “We’re always looking for ways to make grocery shopping easy, fast and affordable for all of our customers. Now, all customers can order groceries online for delivery or pickup from Amazon Fresh across the United States, with Whole Foods Market coming soon—even if they don’t have a Prime membership.”
Once fully launched across all Whole Foods Market locations, customers, and non-Prime members, in more than 3,500 cities and towns across the United States will have access to two-hour grocery delivery from Amazon Fresh or Whole Foods Market.
The company also announced that Amazon customers can now order delivery from a variety of local grocery and specialty retailers available on Amazon’s website, including Bristol Farms, Cardenas Markets, Pet Food Express, Weis Markets and Save Mart.
The retailer has also announced that it will redesign and update three of its Amazon Fresh stores in California. The refreshed stores offer over 2,000 new national and private-label products, a Krispy Kreme doughnut shop and more.
Last month, Amazon announced that its drone delivery system, Prime Air, will be expanding into a third U.S. city as well as enter international airspace in the United Kingdom and Italy by late 2024.