YORK, Pa.—For 2020, Rutter’s, the 78-store chain based in Pennsylvania, has donated more than $600,000 in donations, most recently committing $100,000 to support seven charities serving the communities where the convenience retailer operates.
The company plans to announce several more in donations to local charitable organizations before year’s end. In 2019, Rutter’s annual charitable giving reached over $1.1 million.
“We are very proud to continue our charitable giving, especially throughout this difficult year,” said Scott Hartman, president and CEO. “We are continuously working to support our communities and our great customers.”
Rutter’s donated $20,000 each to Adams County SPCA and Make-a-Wish Greater Pennsylvania and West Virginia, both previous Rutter’s “Vote With Your Dollars” winners. The SPCA will use the donation to continue its successful spay and neuter program, which has serviced more than 15,000 animals since 2015. Make-a-Wish will continue its mission of creating life-changing wishes for critically ill children.
The Vista School in Hershey, Pennsylvania, received $15,000 to support programs that help children, young adults and their families learn how to cope with the symptoms of autism.
YMCA of Centre County also received a donation of $15,000, with Easter Seals Western and Central Pennsylvania, Big Brothers Big Sisters Berks County and Trone Memorial Library of East Berlin receiving $10,000 each. These organizations focus on children, youth and education in their respective communities.
Convenience retailers contribute more than $1 billion a year to charitable or community groups and continue to support a variety of causes, according to a NACS Retail Member survey. In addition to corporate donations:
- 41% donate supplies to first responders
- 17% help with anti-human trafficking enforcement
- 14% have an employee volunteer program
- 10% participate in a school lunch-assist program
- 7% match employee contributions to charity
More than a half of all consumers said they would feel more favorable about a store that contributes to community or charitable groups, and at least 1 in 3 say they would be much more likely to shop at the store, according to a May 2020 national consumer survey conducted for NACS by PSB Insights.
NACS Research conducts quarterly custom research with retailer members to identify key priorities and opportunities across the convenience and fuel retail landscape. For more information on NACS Research, click here.