Target Expands Same-Day Deliveries

This year, the discount chain will increase its same-day groceries delivery via Shipt.
January 10, 2019

MINNEAPOLIS – Target will be working to expand its same-day grocery delivery service through Shipt, which it acquired just over a year ago, Chain Store Age reports. Currently, more than 200 markets in 46 states can order groceries, electronics, decorations, gifts, essentials and home items from Target for same-day delivery from Shipt within 60 minutes.

“We’re always looking for ways to make shopping Target’s selection even easier,” said John Mulligan, COO of Target, in a recent blog. “With Shipt, same-day delivery became a reality for our guests across the country, making Target the first retailer to offer the service coast to coast.”

Shipt provides same-day delivery on store-wide items, with groceries being the most popular. The top grocery items bought most often are eggs, milk, bananas, strawberries, avocados, shredded cheese, butter and limes. Shipt memberships have jumped threefold year-over-year.

Delivery is a hot trend, with more retailers and restaurants getting into bringing food and goods directly to the consumer. In recent delivery news, PepsiCo is experimenting with robot snack delivery to college students, and Pizza Hut is expanding its beer delivery program ahead of the Super Bowl. Meanwhile, with more companies offering snack and fuel delivery, the Convenience Matters podcast asks, “Are Convenience Stores Irrelevant?

Check out “To Deliver or Not To Deliver” in the January 2019 issue of NACS Magazine for more on delivery and convenience stores.