Marketing

Rutter’s and La Colombe Unveil Soccer-Inspired Sweepstakes

The grand prize winner will win a 4-day, 3-night trip for two, with flights, hotel accommodations and VIP game tickets.

Jun 10, 2026

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Pennsylvania-based Rutter’s and La Colombe are teaming up to launch a new soccer-inspired sweepstakes “packed with unforgettable prizes and instant rewards,” the retailer said in a press release sent to NACS.

The retailer said that one grand prize winner will score the Ultimate Fan Experience: a 4-day, 3-night trip for two, complete with flights and hotel accommodations, VIP game tickets and $1,000 in spending money.

To enter, registered Rutter’s Rewards members can stop into any Rutter’s location and scan the in-store QR code to be instantly in the running. Rewards Members can also earn prizes just for participating, including free La Colombe Draft Lattes.

Additional prizes include:

  • An Ultimate Watch Party Kit, with an outdoor projector, screen, foosball table and jerseys
  • Official U.S. Soccer jersey, shorts and socks kits
  • La Colombe scarves
  • Soccer balls

The Rutter’s and La Colombe Soccer Sweepstakes is open until June 30.

For about a decade, Rutter’s had been able to sell beer and wine for on- and off-premises consumption at its Pennsylvania stores thanks to its restaurant (or “R”) licenses. The company put those licenses to good use last year with the opening of the first 1747—an 11,000-square-foot store, with 500-600 square feet dedicated to the bar—in Johnstown, Pennsylvania.

Read more about Rutter’s 1747 Bar & Lounge concept in the February 2026 issue of NACS Magazine feature “Setting the Bar.” The 1747 Bar & Lounge is also featured in a 2025 Ideas 2 Go video.

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