August 4, 2025
Confidence isn’t something you’re born with—it’s something you build. And when you build it, opportunities often can follow in both your professional and personal life.
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Juan Bendaña
Author and Keynote Speaker
Juan is an internationally recognized speaker (including at the 2024 NACS Show) who helps leaders navigate uncertainty and exponential change by developing the unwavering confidence to thrive in any environment.
Jeff Lenard
Vice President Media & Strategic Communications
(703) 518-4272
Jeff Lenard oversees industry-wide external communications campaigns to advance the role of convenience stores as positive economic, social and philanthropic contributors to the communities they serve. He also serves as lead spokesperson and has conducted more than 6,000 media interviews about trends and innovations at convenience stores. In addition, he is the creator and co-host of the association’s award-winning weekly podcast, Convenience Matters.
Prior to joining NACS in 1999, Lenard served in communications and marketing functions for several energy-focused associations. He earned a B.S. in mechanical engineering from Worcester Polytechnic Institute and an M.B.A. in marketing from Syracuse University.