Podcast

How To Reinvigorate Your Brand

August 26, 2024

How do you revitalize and reimagine a nearly 90-year-old family brand? Stephanie Stuckey shares the lessons she’s learned during her 5-year journey at the helm of Stuckey’s.

 

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Stephanie Stuckey

Stephanie Stuckey

Chair


Stephanie is chair of Stuckey’s. She worked as a trial lawyer a state representative in Georgia and Atlanta’s director of sustainability before purchasing Stuckey’s in 2019 and assuming the role of CEO. When she’s not running Stuckey’s, she enjoys travelling by car to explore the back roads of America.

Jeff Lenard

Jeff Lenard

Vice President Media & Strategic Communications

(703) 518-4272


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Jeff Lenard oversees industry-wide external communications campaigns to advance the role of convenience stores as positive economic, social and philanthropic contributors to the communities they serve. He also serves as lead spokesperson and has conducted more than 6,000 media interviews about trends and innovations at convenience stores. In addition, he is the creator and co-host of the association’s award-winning weekly podcast, Convenience Matters.

Prior to joining NACS in 1999, Lenard served in communications and marketing functions for several energy-focused associations. He earned a B.S. in mechanical engineering from Worcester Polytechnic Institute and an M.B.A. in marketing from Syracuse University.

NACS serves the global convenience and fuel retailing industry by providing industry knowledge, connections and issues leadership to ensure the competitive viability of its members’ businesses.


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