NACS Advanced Category Management - Optimizing Space and Assortment
Optimize space and assortment management strategies by incorporating the right set of data, utilizing productivity & placement fundamentals, and ensuring a sound execution & analytical review process
- Common shelf management measures and approach to balancing productivity and assortment goals
- Category space allocation – factors for determining optimal space by category and measurement for comparing performance
- Merchandising solutions to maximize space and enhance product presentation
- Optimizing planogram performance
- Factors and metrics for selecting additions and deletions
- Balancing variety, capacity, profitability, and shopper preferences
- Utilizing market level data and customer segmentation
- Importance of location: product shelf placement, category adjacencies and location with store
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