Fook Convenience Store Wins NACS Asian ‘Best of the Best’ Store Award

ALEXANDRIA, Va.—This week at the NACS Convenience Summit Asia, leading global convenience retailers, business and industry experts named Fook Convenience Store as the winner of the NACS Asian “Best of the Best” Store Award. The Coca-Cola Company, the world’s largest total beverage company, sponsored the award.

The NACS Asian “Best of the Best” Store Award recognizes an innovative and successful Asian convenience store that breaks new ground and sets new innovative standards for the industry.

Founded in 2006, Fook has nearly 10,000 employees and more than 2,000 stores located in Fujian, Jiangxi and Sichuan provinces. Fook is China's first convenience store chain to integrate office, warehousing and logistics, R&D and manufacturing in the same park. The company is also China's first enterprise to establish a food bank to prevent food waste and has donated more 100,000 products to people in need.

In the technology space, Fook is constructing a solar-powered experimental farm using hydroponic systems. The company has also teamed up with Shaanxi University of Science and Technology to establish a digitized research institute for food development, and a laboratory for safety testing and monitoring, and has adopted cutting-edge technologies for refrigerated transport with multiple temperature zones in the same vehicle.

Fook Convenience Stores are open 24/7 and feature proprietary brands and ready-to-eat foods, Kafei Coffee, F-Gourmet, Foodenvy and Snack Bar, for consumers who are looking for complete meal solutions, afternoon tea or a midnight snack.

Through its partnership with JD.com, Fook Convenience Stores integrate digital platforms that enhance the customer experience and represent Fook’s commitment to diversifying sales scenarios, as well as enable customers to pay via contactless facial recognition or order and pay with a QR code.

Food safety is also a top priority. Fook stores are equipped with a food safety management system where customers can scan a QR code and see where products originated and when they will expire.

“To be considered ‘best of the best’ is a huge accomplishment and we’re proud to recognize Fook for redefining the concept of convenience and implementing solutions that deliver real and compelling value to the customer,” said NACS President and CEO Henry Armour. “Congratulations to the Fook Convenience Store team!”

The NACS Convenience Summit Asia is taking place this week from August 17-19 in a virtual format that transports participants into the epicenter of retail disruption and innovation for an immersive look into the future of convenience retailing. To learn more, visit convenience.org/CSA.

Asia